Marketing & Communications Intern - Integrated Marketing

Responsibilities

• - Assist enterprise team members with the implementation of integrated marketing strategies and advertising campaigns for Business Insurance, Personal Insurance, Bond & Specialty Insurance, and Corporate initiatives.
• - Assist with the development of project plans, timelines, briefs, and activation elements
• - Assist with common day-to-day administrative tasks such as meeting notes, scheduling logistics, project outlines, and production projects
• - Garner internal support/consensus for marketing campaigns/activation elements to meet identified business unit objectives
• - Work directly with agency resources (internal) on execution of marketing campaigns
• - Learn channel-specific marketing activation elements, and contribute to their development
• - Assist with researching, writing, editing and optimizing content for websites and other digital marketing channels
• - Assist with securing all necessary approvals (management, business unit, legal, creative, etc.) on marketing components
• - Maintain and manage enterprise marketing production and media
• - Other duties as assigned

Requirements

• - Cumulative GPA of 3.0 or greater
• - Currently enrolled in Undergraduate or Graduate program with a focus on Communications, English, Marketing
• - Strong verbal and written communication skills, strong editorial skills
• - ntermediate PowerPoint and Excel skills
• - Experience using Facebook, LinkedIn, Twitter and Instagram for a business
• - Ability to think outside of the box and stay in touch with the latest the digital trends
• - Highly organized and ability to navigate multiple priorities
• - Basic analytical skills
• - Interest in digital content development, content strategy and Generative Engine Optimization (GEO) and Search Engine Optimization (SEO)
• - Pursuing or Obtained a bachelor’s or Master’s degree.

Preferred

• - Cumulative GPA of 3.0 or greater
• - Currently enrolled in Undergraduate or Graduate program with a focus on Communications, English, Marketing
• - Strong verbal and written communication skills, strong editorial skills
• - ntermediate PowerPoint and Excel skills
• - Experience using Facebook, LinkedIn, Twitter and Instagram for a business
• - Ability to think outside of the box and stay in touch with the latest the digital trends
• - Highly organized and ability to navigate multiple priorities
• - Basic analytical skills
• - Interest in digital content development, content strategy and Generative Engine Optimization (GEO) and Search Engine Optimization (SEO)

Benefits

• To learn more about our comprehensive benefit programs please visit http://careers.travelers.com/life-at-travelers/benefits/ .