Marketing & Communications Content Creation Specialist, Office of the Provost

Rochester, NY (On-site)

$55K/yr – $87K/yrSenior Level3+ years expFull time

Posted 1 day ago

Job Summary

Owns the development and execution of a comprehensive communications strategy across websites, email, and social channels, advising leadership, coordinating content, and driving digital engagement.

  • Set and guide annual communications plans across multiple platforms
  • Advise leadership on messaging, audiences, and channels
  • Oversee content development and cross-team collaboration

Job Description

Responsibilities

  • Communications strategy and counsel
  • Develop and implement an annual communications strategy across websites, email and social media, using current communications, content-management and audience-engagement best practices.
  • Advise divisional leadership and colleagues on communications strategy, messaging, audience engagement and channel selection to effectively reach faculty, staff, administrators, students, employers and other stakeholders.
  • Provide communications counsel and support for senior leadership announcements, special projects, task forces, committees and other divisional initiatives.
  • Serve as the divisional liaison and primary communications contact with central marketing, coordinating communications priorities, resources and institutional alignment.
  • Content development and editorial management
  • Write, edit and proofread content for websites, email, newsletters, blogs and other communications, including executive communications developed in collaboration with the Provost.
  • Develop, organize and manage content for multiple stakeholder audiences and communication channels, including monthly newsletters and email communications, coordinating content, stakeholders and distribution.
  • Conduct regular website content audits and implement improvements to content organization, usability and effectiveness, collaborating with developers and university partners to resolve technical issues affecting web content and user experience.
  • Manage website upgrades and redevelopment projects in coordination with appropriate technical and university partners.

Requirements

  • Bachelor's degree in related field
  • 3 years of relevant experience
  • Equivalent combination of experience and education may be considered
Rochester Institute of Technology logo

Rochester Institute of Technology

At Rochester Institute of Technology, we shape the future and improve the world through creativity and innovation. As an engaged, intellectually curious, and socially conscious community, we leverage the power of technology, the arts, and design for the greater good.Founded in 1829, Rochester Institute of Technology is a diverse and collaborative community of engaged, socially conscious, and intellectually curious minds. Through creativity and innovation, and an intentional blending of technology, the arts and design, we provide exceptional individuals with a wide range of academic opportunities, including a leading research program and an internationally recognized education for deaf and hard-of-hearing students. Beyond our main campus in Rochester, New York, RIT has international campuses in China, Croatia, Dubai, and Kosovo. And with over 21,400 students and more than 154,000 graduates from all 50 states and over 100 nations, RIT is driving progress in industries and communities around the world. At RIT, we are always on to something amazing.Jobs at RIT: external candidates applying for faculty and staff positions need to apply for positions online at http://careers.rit.edu.

Founded in 2003
Rochester, New York, USA
9.4K employees (571 in marketing)

Salaries

Posted range

$55K/yr – $87K/yr

Taken straight from the job posting.

The middle of this range ($71K) is 6% below the median base salary for Content Marketing Specialist roles in the United States ($75K).

Content Marketing Specialist median pay in the United States

$75K/yr

Most pay falls between $65K and $80K. Based on 98 salaries.

See all Rochester Institute of Technology salaries

Funding

Total Funding
$29.1M
Last Raise
$7.1M
Grant, 2 months ago

Funding History

  • Jan 2026
    Grant
  • Nov 2024
    Grant
  • Oct 2024
    Grant • $7.1M

Traffic Signals

Monthly Visitors
3.6M
Monthly Google Ads Budget
$309K
Traffic Source Mix
Search
44.2%
Direct
50.3%
Referral
4.4%
Social
0.7%
Paid
0.3%

Headcount Trend

Current headcount: ~9.4K
Rochester Institute of Technology logo

Marketing & Communications Content Creation Specialist, Office of the Provost

Rochester Institute of Technology · Rochester, NY · On-site