Marketing Campaign Lead

Responsibilities

• Support cross-functional marketing teams in managing campaign and event timelines, deliverables, budgets, and project objectives.
• Help plan, coordinate, and execute integrated marketing campaigns across digital and event channels, including webinars, sponsored events, and field/regional events.
• Coordinate event logistics when needed, including venue and vendor communication, registration tracking, booth/collateral coordination, on-site support, and post-event follow-up and reporting.
• Assist in analyzing campaign and event performance across activation channels, helping surface recommendations to optimize results.
• Support the development of marketing content, including email campaigns, social media content, and event promotional materials.
• Partner with the sales organization to collect feedback, support their activation, and help report on campaign and event effectiveness.
• Help monitor key performance indicators (KPIs) across campaigns and events, contributing insights to improve outcomes and ROI.
• Identify opportunities to streamline and improve marketing analysis, activation, and event-planning processes.
• Stay current on digital marketing and event marketing trends, technologies, and best practices to drive innovation and continuous improvement.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Three to Five years of marketing experience, including internships, campaign support, or event coordination experience.
• Strong organizational and project management instincts.
• Good time management skills and the ability to prioritize effectively in a fast-paced environment.
• Solid analytical and problem-solving skills with strong attention to detail.
• Demonstrated ability to follow through on tasks and drive results.
• Excellent verbal and written communication skills.
• Familiarity with marketing/CRM/event platforms such as Salesforce, Hubspot, Google Ads, or event/webinar platforms (e.g., Cvent, ON24, Zoom Events) is a plus.
• Exposure to digital marketing campaigns and/or event planning/coordination preferred.
• Interest or experience in the technology or software industry preferred.

Preferred

• Interest or experience in the technology or software industry preferred.
• Exposure to digital marketing campaigns and/or event planning/coordination preferred.
• Familiarity with common AI tools and their role in marketing is a plus.
• Familiarity with marketing/CRM/event platforms such as Salesforce, Hubspot, Google Ads, or event/webinar platforms (e.g., Cvent, ON24, Zoom Events) is a plus.

Benefits

• We offer competitive total compensation that includes base pay, bonus potential, inclusive benefits, wellness programs, and perks.