Digital Marketing Manager
Cresta
USA (Remote)
$100K/yr - $165K/yrIn-houseFull-timeManager3+ years exp.
8 hrs ago
Marketing & Business Development Manager (Tech, Commercial & Data Privacy, Tax, Employee Benefits)
District of Columbia, USA (On-site)
$134K/yr – $170K/yrSenior Level5+ years expFull time
Posted 6 weeks ago
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Job Summary
Own cross-office business development and marketing programs for professional services, turning client opportunities into revenue from strategy to execution.
- Growth & Client Development: lead strategy, proposals, and client-alignment to win new work.
- Thought Leadership: develop campaigns and leadership content to raise market visibility.
- Market Strategy & Collaboration: partner with partners, lawyers, and BD teams to align priorities and drive cross-sell and account plans.
Job Description
Responsibilities
- Manage strategic business development initiatives across assigned practice areas and industry sectors, developing actionable plans that drive revenue and client engagement.
- Manage on the execution of projects and campaigns from start to finish, leveraging internal support, driving collaboration and innovation.
- Manage complex proposals and pitches, including strategy setting, content development, partner preparation, and post-pitch reviews.
- Develop and implement marketing campaigns and thought leadership programs that enhance the firm’s brand and visibility in key markets.
- Work closely with partners and lawyers to identify client opportunities, support cross-selling, and strengthen key client relationships.
- Collaborate across the department and sector BD teams to support priority client accounts and ensure alignment with firmwide client strategies.
- Oversee directory and award submissions, ensuring positioning reflects strategic priorities and showcases the firm’s strengths.
- Plan and execute events, sponsorships, and conferences, identifying opportunities for networking, client engagement, and measurable ROI.
- Manage budgets and ensure resources are used efficiently to achieve BD and marketing objectives.
- Share best practices across the global MBD team, fostering collaboration and continuous improvement.
- Track and report on business development activity, pipeline, and market trends, competitive intelligence to inform strategy and decision-making.
- Responsible for the line management of junior members of staff as assigned.
- Performs other duties as assigned
BCLP
With over 1,275 lawyers in 32 offices across North America, Europe, and the Middle East, BCLP is a fully integrated global law firm that provides clients with connected legal advice, wherever and whenever they need it.
Traffic Signals
Monthly Visitors
78.3K
Traffic Source Mix
Search
55.3%
Direct
36.7%
Referral
5.3%
Social
1.8%
Paid
0.8%
Headcount Trend
Current headcount: ~2.2K
Marketing Team
Marketing Team Size
31 (1% of company)
Marketing Roles Posted (Last 30 Days)
1
