Marketing and Business Development Manager

Responsibilities

• Market Intelligence: Coordinate the work of and mentor a Sr Marketing analyst.
• Lead all market intelligence pipeline, including steel demand forecast, impact of emerging trends and competitive intelligence.
• Lead deliverables of executive presentations, customer events and branding initiatives.
• Lead and support medium (1-3 year) and long term (3-10 year) market studies.
• Be a key player in the Strategic roadmap and Annual Planning process.
• Manage view of demand for high value-added applications.
• New Business Development: Direct the organization toward strategic markets, applications and new potential value-added business, differentiating GSN from competition, and enhancing the long-term sustainability of the business.
• Manage commercial and product development pipelines with Sales & Technical Services, pushing for growth and profitability.
• Monitor margins and support decision-making based on data analysis and market knowledge.
• In depth knowledge of product attributes, markets and applications.

Requirements

• A minimum of 10 years of experience in the field of strategic marketing. Prior experience in the steel or the Automotive industry preferred but not required.
• Bachelor’s degree is required, preferably in Engineering, Marketing, Business, or relevant technical discipline. MBA degree is also desired.
• Incumbent must demonstrate skills and knowledge of qualitative and quantitative problem-solving techniques as well as the ability to create compelling storytelling in presentations.
• Technical Marketing skills are required as the Manager will also be a hands-on leader. That includes ability to create executive presentations (Power Point), pivot tables and dashboards (Excel). Power BI desired but not required.
• Collaborative communication skills and ability to communicate with all business areas at various levels are necessary.
• Proactive and investigative profile; ability to propose and drive continuous improvement and innovation.
• Ability to travel approximately once a month to visit customers, mills, and/or attend trade shows and trade association meetings.
• This is in office position based out of Jackson, MI

Preferred

• Power BI proficiency (desired but not required)