Marketing & Business Development Manager, Autonomous Driving
IDrive
USA (Remote)
$130K/yr - $150K/yrIn-houseFull-timeMid level4+ years exp.
2 weeks ago
Marketing & Business Development Manager
Columbus, OH (On-site)
$50K/yr – $60K/yrSenior Level2+ years expFull time
Posted 4 hrs ago
Job Summary
Own digital marketing and business development initiatives for ExerciseNow, from lead generation and CRM automation to partnerships and sales pipeline management.
- Lead campaigns across Meta, Google, LinkedIn, and other channels to generate qualified leads.
- Oversee CRM automation via GoHighLevel and track performance, conversions, and ROI.
- Develop strategic partnerships and manage B2B sales opportunities.
Job Description
Responsibilities
- Digital Marketing & Lead Generation
- Develop, execute, and optimize marketing campaigns across Meta, Google, LinkedIn, and other relevant channels.
- Generate qualified leads and improve patient appointment conversions.
- Manage advertising budgets, campaign performance, and marketing return on investment.
- Coordinate social media marketing, educational content, and promotional initiatives.
- Collaborate with internal teams and external contractors to optimize landing pages, advertising creatives, and lead-generation funnels.
- CRM & Marketing Automation
- Manage GoHighLevel CRM, including lead pipelines, contact management, automated workflows, and follow-up campaigns.
- Monitor lead response times, appointment scheduling, conversion rates, and campaign attribution.
- Maintain accurate CRM data, performance dashboards, and reports.
Requirements
- Minimum 2 years of relevant experience in digital marketing, business development, sales, or a related field.
- Demonstrated experience managing digital advertising campaigns and generating qualified leads.
- Working knowledge of CRM systems, marketing automation, sales funnels, and conversion tracking.
- Strong communication, presentation, relationship-building, and negotiation skills.
- Ability to analyze performance data and translate insights into actionable improvements.
- Excellent organizational skills, initiative, and ability to work independently.
- Comfortable balancing marketing execution with business development responsibilities.
Preferred
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Experience using GoHighLevel.
- Experience managing Meta Ads and Google Ads.
- Background in healthcare marketing, medical practice growth, SaaS, or digital health technology.
- Experience in B2B sales, strategic partnerships, and product demonstrations.
- Familiarity with Google Analytics and digital marketing performance reporting.
- Spanish proficiency.
ExerciseNow
Why did Dr. Saint-Vil create this platform?Galen: a Greek ancient physician and the first Team Physician, rightly said that "Laziness breeds humors of the blood." People are simply not moving enough. A sedentary lifestyle is now the primary cause of ailments. So, Dr. Saint-Vil created the platform to help people get started with sports and stay physically active. To help them make sports a way of life. At the same time, guide them on how to practice any sports and work out safely, prevent injuries, and maximize health benefits."Exercise is more than just physical – it's therapeutic."This platform is to help raise awareness that the only way to prevent chronic ailments is the right kind of exercise. However, one of the issues people face when starting is that they are unsure what could be the right way forward. They are rightly worried that the wrong choice of physical activity may do more harm than good. But on the other hand, regular exercise can not only help prevent but also treat health disorders.Help get started & Practice sports safelyMost if not all people realize the value of the physical activity. However, they are unsure where to get started. Additionally, there are safety concerns for a reason. After all, many are living with some health issues. More than 70% of adults in the US are metabolically unhealthy, and thus overenthusiasm, wrong choice of workout, and equipment may do more harm than good. Therefore, it is always better to get started with the help of a sports medicine physician.Sports & injuries preventionAs a Sports Medicine physician, injury prevention is the primary concern for Dr. Saint-Vil. It is about providing the right advice and guidance with an exercise program. And much more.Help people recover from sports injuriesIt is what Sports Medicines physicians are trained to do. The primary purpose why Dr. Saint-Vil created this platform is to help people recover faster from sports injuries.
Salaries
Posted range
$50K/yr – $60K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
1 (50% of company)
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
142
Traffic Source Mix
Search
40%
Direct
22.3%
Referral
8.2%
Social
5.5%
Paid
11.6%
Headcount Trend
Current headcount: ~2
Links
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