Marketing Automation & Operations Specialist

Responsibilities

• Accelerates the buildout of a burgeoning SFDC (Pardot, MCI, MCA) instance with disciplined structure and segmentation.
• Strategizes and executes email marketing campaigns including landing page experiences.
• Builds emails, journeys, lists, segments, landing pages, and form integrations as applicable within approved marketing automation platforms.
• Coordinates the creative needs for all Marketing Automation projects with internal and external creative groups.
• Coordinates campaign intake, request clarification, prioritization, workflow routing, and execution timelines across marketing, creative, compliance, digital, and analytics stakeholders.
• Monitors tactical performance, protects deliverability standards, and flags underperforming tactics, workflow gaps, or execution risks for optimization.
• Troubleshoots campaign build, data, routing, and deployment issues, coordinating with IT, analytics, creative, and platform resources for resolution.
• Supports continuous improvement by identifying repeatable processes, reducing execution friction, and strengthening launch readiness across campaign teams.
• Collaborates closely with campaign managers, product marketing, commercial operations, and shared services to support clear ownership, timely execution, and operational alignment.

Requirements

• Bachelor’s Degree required
• 3 year's experience with Salesforce Marketing Cloud/Pardot strategizing, building and optimizing email campaigns, segmentation, landing pages and reporting
• 3 year's experience coordinating structured marketing workflows, managing campaign traffic, and supporting digital campaign execution

Preferred

• Degree concentration in Marketing, Digital Marketing, Information Systems, Communications, or related field
• Hands-on expertise with SFDC, MCI/MCA, Pardot, and campaign data governance
• Experience working with CRM, analytics, and marketing operations processes
• Experience working in any project tool, ie Asana, Wrike, Monday.com etc
• Salesforce Marketing Cloud Advanced Certified Admin or Developer or Equivalent in other Marketing Automation Platform
• Working knowledge of campaign intake processes, segmentation, tracking standards, project handoffs, and marketing operations support workflows

Benefits

• Competitive compensation
• Excellent healthcare including medical, dental, vision and prescription coverage
• Short & long term disability plus life insurance -- cost paid fully by CONMED
• Retirement Savings Plan (401K) -- CONMED matches your contributions dollar for dollar, with the potential for up to 7% per pay period
• Employee Stock Purchase Plan -- allows stock purchases at discounted price
• Tuition assistance for undergraduate and graduate level courses