Marketing Assistant

Los Angeles, CA (On-site)

$46K/yr - $61K/yr (Est.)Intern/New Grad1+ years expFull time

Posted 2 hrs ago

Job Summary

Coordinate and execute museum marketing campaigns and events, keep calendars aligned across teams, and support on-site activities while ensuring brand consistency.

Job Description

Responsibilities

  • Support the planning and execution of marketing campaigns for exhibitions, special events, memberships, and seasonal programming, tracking timelines, deliverables, and approvals.
  • Maintain the marketing calendar and project trackers, keeping internal teams — Development, Collections, Retail, and Events aligned on launch dates and promotional needs.
  • Coordinate with outside vendors, printers, and agencies on deliverables, proofs, and deadlines.
  • Assist with email marketing, including building newsletters, managing audience lists, and proofing before send.
  • Update website content, event listings, and online calendars to keep information accurate and current.
  • Ensure all materials reflect the Petersen's brand standards and voice across print, digital, signage, and on-site collateral.
  • Organize and maintain the museum's library of photography, video, logos, and approved marketing assets.
  • Route creative requests and proofs between designers, stakeholders, and leadership for review and sign-off.
  • Support marketing for museum events, car shows, and member programs, including on-site support as needed (some evenings and weekends).
  • Help coordinate community listings, cross-promotions, and outreach with Los Angeles arts, culture, and tourism partners.

Requirements

  • 1–2 years of experience in marketing, communications, or a related field, including internships; experience at a museum, cultural institution, nonprofit, or entertainment venue is a plus.
  • Hands-on familiarity with social media platforms, scheduling tools, and email marketing platforms; working knowledge of a CMS such as WordPress is helpful.
  • Strong writing, proofreading, and communication skills, with a sharp eye for detail and brand consistency.
  • Highly organized, with the ability to manage multiple projects and deadlines in a fast-paced environment.
  • Comfort with photo and video capture and basic editing; experience with Canva or Adobe Creative Suite preferred.
  • Availability for occasional evening and weekend events.
  • Background in marketing, communications, business, or a related field preferred

Preferred

  • Interest in automotive history, design, and car culture strongly preferred; experience engaging enthusiast or specialty-interest communities is a plus.
Petersen Automotive Museum logo

Petersen Automotive Museum

Located on the corner of Wilshire & Fairfax in Los Angeles, California, the Petersen Automotive Museum encompasses more than 100,000 square feet- celebrating the exploration, design, and engineering of the automobile. The Museum spans four floors and features more than 150 rare: cars, trucks, and motorcycles. The Petersen opened its "Vault" in 2013- giving enthusiasts and visitors an exclusive look into the museums private collection featuring some 150 iconic cars like: Steve Mcqueen's Jaguar XKSS and Elvis Presley's Detomaso Pantera. For more info and tickets please visit : Petersen.org or email info@petersen.org

Founded in 1994
USA
163 employees (42 in marketing)

Salaries

SalaryGuide estimate

$46K/yr – $61K/yr

Modelled from 6 comparable roles.

Marketing Assistant median pay in the United States

$53K/yr

Most pay falls between $48K and $59K. Based on 172 salaries.

See all Petersen Automotive Museum salaries

Marketing Team

Marketing Team Size
12 (7% of company)
Median Tenure
3.4 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
174.4K
Monthly Google Ads Budget
$3.9K
Traffic Source Mix
Search
56.9%
Direct
17.9%
Referral
4.3%
Social
14.2%
Paid
0.4%

Headcount Trend

Current headcount: ~163
Petersen Automotive Museum logo

Marketing Assistant

Petersen Automotive Museum · Los Angeles, CA · On-site