Responsibilities

• Lead and grow relationships with banks and credit unions
• Translate business goals into clear, executable marketing strategy
• Drive integrated campaigns across digital, direct mail, and data-driven channels
• Ensure every initiative ties back to measurable growth (accounts, deposits, loans)
• Identify opportunities before the client does—and act on them
• Elevate creative, strategy, and analytics into one cohesive story

Requirements

• 5-7+ years in marketing, with direct financial services experience (banking or credit union)
• Deep understanding of:
• Deposit growth strategies
• Loan acquisition
• Customer segmentation and targeting
• Ability to connect strategy → execution → results
• Confidence to lead conversations with senior client stakeholders
• A bias toward action

Benefits

• 401(k) matching
• Dental insurance
• Health insurance
• Opportunity for advancement
• Paid time off
• Parental leave
• Profit sharing
• Vision insurance
• Wellness resources