Marketing Account Manager

Greensboro, NC (On-site)

$65K/yr – $80K/yrMid Level3+ years expFull time

Posted 3 weeks ago

Job Summary

Own and manage a portfolio of client accounts, leading strategy, execution, and relationship management from discovery through performance analysis.

  • Build trusted relationships and run client meetings
  • Define brand messaging, audiences, and roadmaps
  • Manage campaigns, performance analytics, and cross-functional delivery

Job Description

Responsibilities

  • Serve as the primary point of contact for an assigned portfolio of clients by building trusted relationships, leading client meetings, and providing strategic marketing guidance aligned with each client's business goals.
  • Establish the strategic foundation for each client by developing brand guidelines, identifying target audiences, defining messaging and positioning, and ensuring internal teams have the information needed to execute successfully.
  • Execute marketing strategies and roadmaps by building timelines, creating detailed tasks in ClickUp, coordinating internal specialists, and adapting plans as client needs, priorities, or performance change.
  • Lead internal project execution by providing clear direction to specialists, maintaining accurate due dates, ensuring tasks remain up to date in ClickUp, and holding projects accountable to established timelines.
  • Execute email marketing campaigns for clients who require them and contribute to other marketing initiatives when appropriate to support client needs.
  • Analyze marketing performance by interpreting KPIs, explaining the story behind the data in a way clients understand, and recommending strategic adjustments that support long-term business growth.
  • Maintain clear communication through detailed recap emails, organized project documentation, and proactive collaboration with both clients and internal teams.
  • Review marketing deliverables for quality and strategic alignment while proactively identifying client concerns, project risks, or opportunities before they become larger issues.

Requirements

  • Working knowledge of Google Analytics, Google Ads, and Meta platforms.
  • Experience managing multiple client accounts or projects simultaneously.
  • Strong organization, timeline, and project management skills.
  • 3+ years of relevant experience in marketing, account management, or client services.
  • BS in Marketing, Communications, Business, or a related field, or equivalent experience.

Benefits

  • Eligibility for benefit plan participation occurs on the first of the month following your 30-day anniversary of your employment. Detailed information regarding the complete Benefits package will be provided separately.
  • PTO Plan information is provided separately in the Employee Handbook. Detailed information regarding the PTO policy will be provided separately.
  • Eligibility for the company 401(k) plan occurs after the one-year anniversary of your employment. Detailed information regarding the 401(k) plan will be provided separately.

Salaries

Posted range

$65K/yr – $80K/yr

Taken straight from the job posting.

ABM median pay in the United States

$118K/yr

Most pay falls between $99K and $146K. Based on 166 salaries.

See all Cogent Talent Solutions salaries

Marketing Team

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Marketing Account Manager

Cogent Talent Solutions · Greensboro, NC · On-site