Director, Specialty Psychiatry, Account Marketing

USA (Remote)

$186K/yr – $279K/yrDirector/Executive12+ years expFull time

Posted 1 day ago

Job Summary

Own the strategic development and execution of provider account and site-of-care marketing across specialty psychiatry, building integrated plans, value propositions, readiness tools, and launch readiness for TSND-201; partner with market access, HEOR, and field teams to drive adoption, reimbursement, and operational impact.

  • Define segmentation and engagement priorities
  • Develop launch and readiness programs

Job Description

Responsibilities

  • Lead the development and execution of provider account and site-of-care marketing strategies across specialty psychiatric treatment settings.
  • Define customer segmentation, targeting, and account engagement priorities across health systems, IDNs, interventional psychiatry treatment centers, psychiatric practices, and emerging care delivery models.
  • Build integrated account marketing plans that support launch readiness, adoption, treatment capacity, and long-term franchise growth.
  • Partner closely with field account teams to ensure consistent execution of account value propositions and customer engagement strategies.
  • Develop compelling clinical, operational, economic, and financial value propositions tailored to key provider stakeholders.
  • Create account-facing resources and tools that communicate the value of TSND-201 to executives, administrators, clinical leaders, treatment coordinators, and operational decision makers.
  • Partner with Market Access, HEOR, Medical Affairs, to develop evidence and messaging supporting account adoption.
  • Lead development of clinical and operational workflows and practice economics frameworks that demonstrate the viability and operational impact of therapy adoption.
  • Collaborate with Market Access, Trade, Distribution, and Patient Services teams to address reimbursement, buy-and-bill, billing pathways, coding, patient access, and treatment administration considerations.
  • Develop readiness tools, onboarding programs, training materials, and implementation resources designed to improve customer confidence and operational preparedness.

Requirements

  • Bachelor’s degree in Business, Marketing, Healthcare administration, or a related field; MBA preferred
  • 10-12+ years of pharmaceutical commercial experience, including a background in specialty psychiatry, neurology, oncology, autoimmune and/or related therapeutic areas and commercial models relevant for this role
  • Experience in provider account marketing, site-of-care marketing, healthcare system marketing, market access, specialty commercialization, or related commercial functions.
  • Strong understanding of healthcare delivery systems, treatment site operations, provider economics, reimbursement pathways, and patient support models.
  • Experience developing account value propositions, practice economic models, operational workflows, and customer-facing business cases.
  • Demonstrated understanding of buy-and-bill, specialty distribution, patient access, coding, reimbursement, and complex treatment delivery models.
  • Experience supporting launch preparation and commercialization of specialty therapeutics preferred.
  • Proven ability to identify workflow challenges and develop customer-centered implementation solutions.
  • Strong strategic thinking and analytical capabilities with ability to translate market insights into actionable business recommendations.
  • Excellent communication, presentation, and stakeholder management skills.

Benefits

  • Company benefits: Comprehensive medical, dental, vision, prescription drug coverage, company provided basic life, accidental death & dismemberment, short-term and long-term disability insurance, tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs as well as other company provided benefits.
Otsuka Pharmaceutical Co., Ltd. logo

Otsuka Pharmaceutical Co., Ltd.

2-9, Kanda-Tsukasamachi, Chiyoda-ku, Tokyo 101-8535, Japan

Chiyoda, Tokyo, Japan
892 employees (45 in marketing)

Salaries

Posted range

$186K/yr – $279K/yr

Taken straight from the job posting.

See all Otsuka Pharmaceutical Co., Ltd. salaries

Marketing Team

Marketing Team Size
45 (5% of company)
Marketing Roles Posted (Last 30 Days)
7

Traffic Signals

Monthly Visitors
1.1M
Traffic Source Mix
Search
78.6%
Direct
16%
Referral
4%
Social
0.6%
Paid
0.7%

Headcount Trend

Current headcount: ~894

Recent News

Otsuka Pharmaceutical Co., Ltd. logo

Director, Specialty Psychiatry, Account Marketing

Otsuka Pharmaceutical Co., Ltd. · USA · Remote