Market Senior Marketing Manager at White Lodging | Indianapolis, IN

White Lodging

Market Senior Marketing Manager

Indianapolis, IN (On-site)

Salary Not AvailableSenior LevelOther

Posted 5 weeks ago

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Job Summary

Own the on-property marketing engine, shaping cross-channel campaigns that influence guest experience and hotel revenue.

Cross-channel ownership: plan and measure integrated programs across digital, social, email, PR, and on-site channels.
Local partnerships and activations: surface opportunities with local partners, sponsorships, and on-property programming.
Internal collaboration: align with Sales, Rooms, and F&B to promote offers and drive occupancy and spend.

Job Description

Responsibilities

Develop and execute integrated marketing strategies across digital, social, email, PR, and on-property channels.
Manage brand positioning, messaging, and online presence, including website updates and guest-facing platforms.
Oversee social media strategy and content creation, directly or in partnership with agencies.
Plan, execute, and analyze email marketing campaigns to drive engagement and revenue.
Collaborate on marketing calendars, ensuring alignment with property goals and seasonal initiatives.
Analyze campaign performance and build monthly reports to track KPIs and ROI.
Identify and activate local partnerships, sponsorships, and advertising opportunities.
Serve as the on-property brand liaison, supporting events, activations, and programming.
Partner with Sales, Rooms, and F&B teams to develop and promote offers and experiences.
Attend Revenue and F&B meetings to identify opportunities and align strategies.
Support creative development for digital and print materials using tools like Canva or Adobe platforms.
Manage relationships with agencies, vendors, and partners to ensure projects are delivered on time and within budget.

White Lodging

White Lodging, established by hospitality icon Bruce White in 1985, has evolved into one of the country’s largest privately held hospitality companies focused exclusively on highly curated urban and lifestyle properties. We focus on hiring and developing Hospitalitarians that are committed to exceptional service and fostering meaningful connections. Global analytics leader Gallup named White Lodging one of only 62 companies across the globe as a winner of the 2025 Gallup Exceptional Workplace Award for employee engagement - recognizing it as one of the most engaged workplace cultures in the world.We develop, own and manage a portfolio of brands in destination-driven markets, including Austin, Chicago, Denver, Nashville, Indianapolis, and Louisville. With a focus on elevated and experiential service, White Lodging’s portfolio consists of more than 60 premium hotels; a private collection of world-renowned luxury ranches; 50 locally relevant, award-winning restaurants; and 10 market-leading rooftop bars.White Lodging is currently ranked in the top 10 of J.D. Power's Guest Satisfaction Benchmark for third-party management companies, which evaluates guest satisfaction with branded hotels that are operated by the largest third-party management companies.

Founded in 1985

Merrillville, Indiana, USA

3.2K employees (53 in marketing)

www.whitelodging.com