Maria Nila Brand Manager

Responsibilities

• Drive growth of Maria Nila retail and color through new client acquisition and expansion of existing accounts.
• Provide in-field support alongside Premier Account Executives, including joint calls, opening presentations, and account-level growth planning.
• Perform color demonstrations for prospective color accounts and convert them to the line.
• Partner with Account Executives to build and execute territory-level plans that hit brand revenue and distribution targets.
• Identify at-risk accounts and lead re-engagement efforts in partnership with the field team.
• Train Premier employees on Maria Nila's culture, positioning, product portfolio, and programs.
• Facilitate Product Knowledge and Color Foundational classes for stylists and salon teams.
• Own and support Maria Nila in-market education, classes, and events across the territory.
• Onboard, develop, and manage the Maria Nila educator team.
• Support Premier's Education Department with Maria Nila education planning, calendar integration, and content.

Requirements

• Active cosmetology license.
• 3+ years of professional beauty industry experience in salon, distribution, or brand education.
• Demonstrated behind-the-chair color proficiency and the ability to perform live color demonstrations.
• Proven ability to present and teach confidently to groups of 10–50 stylists.
• Valid driver's license, reliable personal vehicle, and clean driving record.
• Ability to travel overnight 50–75% of the time within IL, IN, MI, and OH.
• Proficiency with Microsoft Office 365 and comfort learning CRM and order-entry systems.
• Ability to lift and transport education kits, product cases, and event materials up to 40 lbs.

Preferred

• Prior experience as a brand manager, brand educator, platform artist, or distributor sales representative.
• Experience launching or growing a haircare or color brand.
• Existing salon relationships within the Midwest territory.
• Familiarity with vegan, clean-beauty, or sustainability-led brand positioning.
• Social media content creation experience in a professional beauty context.
• Experience managing a freelance or part-time educator team.

Benefits

• Health, Dental, and Vision Insurance!
• Life and AD&D, Long-Term Disability, and Short-Term Disability Insurance.
• Paid Time Off.
• Pre-Tax and Roth 401k with a Company Match.
• Employee Salon (free color, haircuts, and more!).
• 40% Discount on Products.
• Friday Breakfast (in our home office and warehouse).