Managing Strategist, Email & SMS

District of Columbia, USA (Remote)

$80K/yr – $86K/yrSenior Level4+ years expSalaried Ft

Posted 2 months ago

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Job Summary

Own data driven donor engagement for email and mobile programs, turning behavior and metrics into pipeline gains.

  • Plan and execute outbound content calendars for email and mobile, aligned with strategy.
  • Analyze donor behavior and campaign metrics to optimize grassroots fundraising and move donors through the pipeline.
  • Collaborate with marketing, development and vendors, monitor deliverability, and provide platform feedback for content and strategy.

Job Description

Responsibilities

  • Plans, drafts, and develops comprehensive outbound content calendars for the DLCC’s email and mobile programs, in alignment with organizational and departmental strategies.
  • Designs and implements long-term content, audience segmentation, and optimization plans in consultation with the Deputy Director.
  • Analyze donor behavior and campaign metrics to inform and optimize grassroots fundraising strategies.
  • Monitor grassroots donor progression through the fundraising cycle, identifying bottlenecks and opportunities to advance donors through the pipeline.
  • Collaborate with marketing, development, and external vendors to integrate data insights into fundraising content and strategies.
  • Provide data-informed feedback and recommendations to the Deputy Director and Senior Director on email, mobile, acquisition, and reactivation strategies.
  • Executes email, mobile, acquisition, and reactivation strategies.
  • Monitors email deliverability metrics and executes list hygiene efforts across the DLCC’s platforms, troubleshooting with the Deputy Director and Senior Director when necessary.
  • Collects and provides feedback on the quality and functionality of DLCC’s digital fundraising technology platforms, including the organization’s deliverability tools, CRM, CMS, and contribution platforms.
  • Troubleshoot technology platforms with the online team, as needed, and appropriately escalate
  • Assigns and synthesizes staff deliverables into reports and updates for the Deputy Director.
  • Collaborate across the organization to understand and support the implementation of our integrated donor pipeline and experience.
  • Stay current on technological advances and innovative thinking in the field, and provide recommendations to the Deputy Director and Senior Director on their application to the DLCC program.
  • Other duties as assigned, including some evening and weekend work.

Requirements

  • At least four years of relevant online fundraising experience at a political committee, agency, campaign, or similar organization.
  • Excellent writing skills as well as strong written, verbal, and interpersonal communication skills.
  • A strong interest in data-driven marketing and communications. Exceptional attention to detail.
  • Experience working with CRM technology, including but not limited to Action Network, ActBlue, Switchboard, and NGP.
  • Strong proficiency in HTML/CSS, liquid personalization, and experience in troubleshooting email builds with success.
  • Foundational understanding of email deliverability, performance metrics, and acquisition.
  • Project or people management experience is required.
  • Strong attention to consistency, detail, and a commitment to providing a top-tier donor experience.
  • The ability to identify opportunities and execute with accuracy in rapid response situations.

Preferred

Benefits

  • Unlimited paid time off, including time off for all Federal holidays, including the week between Christmas and New Year, and sick days.
  • Fully paid health/vision/dental insurance for the employee + spouse/partner + dependents.
  • Up to 6% retirement employer contribution.
  • Monthly use-it-or-lose-it $100 transit benefit for employees located in the DC region.
  • Employer contribution of $500 to employee’s Flexible Spending Account, and opportunity to withhold pre-tax income for Dependent Care Account.
  • Up to $5,000 employer-paid Health Reimbursement Account for IVF-related costs or Adoption Assistance, and up to $2,500 for employer-paid HRA for dental/orthodontic.
  • Monthly $100 student loan payment benefit.
  • Monthly $100 mobile phone reimbursement, and more.
DCCC logo

DCCC

The DCCC is the official campaign arm of the Democrats in the House of Representatives -- the only political committee in the country whose principal mission is to support Democratic House candidates every step of the way to victory.

Washington, District of Columbia, USA
419 employees (39 in marketing)

Traffic Signals

Monthly Visitors
139K
Traffic Source Mix
Search
27.4%
Direct
63.8%
Referral
6.6%
Social
1.3%
Paid
0.6%

Headcount Trend

Current headcount: ~423

Marketing Team

Marketing Team Size
34 (8% of company)

Recent News