Sr Brand Designer - Krak
Kraken
USA (Remote)
$110K/yr - $220K/yrIn-houseFull-timeSenior level5+ years exp.
1 day ago
Managing Director Brand Strategy
Dallas, TX (On-site)
$226K/yr – $251K/yrDirector/ExecutiveFull time
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own brand strategy and cross functional alignment to drive growth and equity, translating insights into a multi year roadmap and GTM activation.
- Brand strategy Define differentiation and customer relevance across communications and experience.
- Cross functional alignment Align Marketing, Digital, Product, and partners to operationalize the brand.
- Insights to action: turn market and competitive intelligence into ongoing strategy refinements that protect competitive advantage.
Job Description
Responsibilities
- Define and lead Brand Strategy and positioning, ensuring clear differentiation, customer relevance, and alignment to business objectives
- Own and evolve the Brand Vision, setting strategic direction across communications, content, and customer experience
- Establish and maintain a multi-year Brand roadmap, aligning priorities to business growth and investment focus
- Influence and align senior leaders across Marketing, Digital, Product, and partner functions to operationalize Brand strategy
- Guide strategic prioritization and brand investment decisions, to strengthen brand equity and drive growth
- Partner with Go-To-Market leadership to ensure Brand strategy is effectively translated into campaigns, engagement, and market execution
- Leverage market insights, customer data, and competitive intelligence to continuously refine brand strategy and maintain competitive advantage
- Build and lead high-performing teams, strengthening leadership capability, accountability, and alignment to Brand Vision and business priorities
- May perform other job duties as directed by Employee's Leaders
- Model the Southwest Way - Guide and lead Team Members using SWA talent management practices to coach, develop, and engage Employees
Southwest Airlines
At Southwest®, everything we do—from our smiling People to our policies—is designed to let you go with Heart. No matter what comes up in your travels, we’ve got your back. Because while any airline can fly you, only Southwest lets you go with Heart.Application fees don’t fly.The only way to apply for a job at Southwest Airlines is through careers.southwestair.com. We'll never ask for any payment for your application or training.**Destination 225° is a Southwest Airlines program. Applying is free; however, candidates advancing through the selection process are responsible for all costs incurred.
