Responsibilities

• Directly support the NA (US, Canada and Mexico) Trade Marketing leader in executing the annual paid media strategy.
• Coordinate paid advertising efforts including gathering proposals, and organizing insertion orders.
• Manage the adaptations of trade assets, ensuring brand consistency and effective execution across all channels.
• Lead the trafficking and final delivery of all assets for trade plans in a timely way to support commercial objectives.
• Assist with procurement process and oversee invoice / budget tracking, payment and reconciliation, providing support with regular reports on media budget status.
• Work closely with Agency partners.
• Support development of trade B2B assets, including the B2B HUB Insider newsletter for the NA market, social posts and consumer CRM communications ensuring all content has relevance, and adds value, adding creativity to content.
• Manage central inventory, fulfilment center and print production of B2B collateral, trade kits and ad hoc requests
• Collaborate with NA Commercial team and extend full support when required for partner marketing campaigns, including both online and off line and to support any required assets for trade shows and events.

Requirements

• At least 3-5 years experience in trade marketing.
• Familiarity with advertising and marketing principles
• Experience trafficking and managing assets
• Experience in media budgeting
• Experience working with outside vendors and managing projects with several vendors
• Strong writing and proofreading skills
• Ability to review marketing assets to ensure adherence to brand standards
• Experience working with a global team with priority markets a plus
• Similar Marketing/Brand/PR experience preferably in the Luxury cruise or Luxury Hospitality/Travel Industry
• Structured, organized approach
• Openness to travel up to 10% of the time mostly nationally occasionally internationally.
• US Passport or US Permanent Residents
• MSC Cruises USA is an e-verify employer

Preferred

• Experience working with a global team with priority markets a plus