Manager, Subscription Marketing

New York City, NY (Hybrid)

$80K/yr – $95K/yrManager3+ years expFull time

Posted 2 months ago

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Job Summary

Own a hands-on lifecycle marketing scope focused on subscription/digital media, running and iterating email campaigns in Sailthru/Braze/Iterable/SFMC, testing with robust analytics to lift activation and retention.

  • Campaign execution and experimentation in a subscription/digital media context.
  • Analytics-driven optimization: measure performance and drive improvement across lifecycle stages.
  • Cross-functional collaboration with product, content, and growth to align on experiments and outcomes.

Job Description

Responsibilities

  • 3–5 years of experience in digital marketing, lifecycle marketing, email marketing, and/or growth marketing
  • Hands-on experience with email marketing platforms such as Sailthru, Braze, Iterable, or Salesforce Marketing Cloud
  • Experience executing marketing campaigns within marketing platforms
  • Strong analytical mindset with the ability to interpret performance metrics
  • Experience with A/B testing and experimentation frameworks
  • Excellent organizational and project management skills
  • Ability to collaborate with cross-functional teams
  • Experience working in a subscription, digital media, newsletter, or direct-to-consumer business model strongly preferred
  • Comfortable operating in a fast-paced environment and managing multiple tests and campaigns simultaneously
  • Proactive self-starter

Requirements

  • 3–5 years of experience in digital marketing, lifecycle marketing, email marketing, and/or growth marketing
  • Hands-on experience with email marketing platforms such as Sailthru, Braze, Iterable, or Salesforce Marketing Cloud
  • Experience executing marketing campaigns within marketing platforms
  • Strong analytical mindset with the ability to interpret performance metrics
  • Experience with A/B testing and experimentation frameworks
  • Excellent organizational and project management skills
  • Ability to collaborate with cross-functional teams

Preferred

  • Experience working in a subscription, digital media, newsletter, or direct-to-consumer business model strongly preferred

Benefits

  • This position is hybrid (2+ days in office)
  • A mission-driven team passionate about quality and bold journalism
  • Opportunities for growth and professional development
  • A collaborative and flexible work environment
  • Competitive salary and benefits package
  • The Daily Beast provides a variety of benefits to employees, including health insurance coverage, life and disability insurance, 401K employer matching program, paid holidays, and paid time off (PTO).
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IAC

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IACMI (Institute for Advanced Composite Manufacturing Innovation) -The Composites Institute is a 501(c)(3) managed by Collaborative Composite Solutions Corporation (CCS), a not-for-profit established by the University of Tennessee Research Foundation.A partnership of industry, universities, national laboratories and federal, state and local governments, sharing resources and co-investing to accelerate development and commercial deployment of advanced composites.

Founded in 2015
Knoxville, Tennessee, USA
64 employees (8 in marketing)
69% recommend to a friend

Traffic Signals

Monthly Visitors
5K
Traffic Source Mix
Search
30%
Direct
47%
Referral
7.7%
Social
13.4%
Paid
1.6%

Headcount Trend

Current headcount: ~68

Marketing Team

Marketing Team Size
8 (13% of company)

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