Manager, Social & Influencer Strategy

USA (Hybrid)

$67K/yr – $83K/yrSenior Level2+ years expFull time

Posted 8 days ago

Job Summary

Own end-to-end influencer marketing operations from research and outreach to content coordination, review, and performance reporting across multiple creators and campaigns.

  • Manage day-to-day execution, timeline and asset tracking
  • Support data collection and reporting, including platform analytics

Job Description

Responsibilities

  • Support influencer marketing initiatives, including creator research, outreach, vetting, coordination, content review, and maintaining tracking systems
  • Manage day-to-day execution of influencer content across a network of creators, subject matter experts, and brand partners, including timeline management, deliverable tracking, and asset organization
  • Help identify influencer partners aligned with campaign objectives, audience needs, brand values, and platform best practices
  • Coordinate with influencers, internal teams, studios, and external partners to ensure smooth execution across timelines, deliverables, and content requirements
  • Review influencer content for accuracy, brand alignment, required disclosures, and platform-specific best practices
  • Package and finalize content to ensure inclusion of required elements, such as overlays, disclosures, disclaimers, and brand or legal requirements, while maintaining authenticity
  • Support content submission and review processes, including tracking asset status, feedback, revisions, and approvals
  • Attend review calls, synthesize stakeholder feedback, and help implement updates across content and assets
  • Assist with setting up and optimizing paid social campaigns, including A/B message testing, audience segmentation, and compiling performance reports; Meta experience preferred
  • Help gather and organize campaign data for client reporting, with exposure to platform analytics and Google Analytics/GA4

Requirements

  • Bachelor’s degree in marketing, communications, media studies, advertising, or a related field preferred
  • 2+ years of experience in influencer marketing, social media, digital marketing, or integrated communications
  • Hands-on experience supporting influencer campaigns, creator partnerships, content coordination, or social campaign execution
  • Experience researching, vetting, and coordinating with influencers or creators across platforms such as Instagram, TikTok, YouTube, LinkedIn, or similar channels
  • Familiarity with influencer marketing tools, such as Tagger or similar platforms, is a plus
  • Experience managing content review, approval workflows, stakeholder feedback, and asset tracking
  • Experience with Meta Business Manager and Ads Manager preferred; additional platform experience is a plus
  • Familiarity with platform analytics, social reporting, and campaign performance metrics
  • Proficient in Microsoft Office Suite, including PowerPoint, Word, Excel, and Outlook
  • Understanding of compliant, accurate, and brand-safe content development; experience in regulated industries is a plus

Preferred

  • Bachelor’s degree in marketing, communications, media studies, advertising, or a related field preferred
  • Familiarity with influencer marketing tools, such as Tagger or similar platforms, is a plus
  • Experience with Meta Business Manager and Ads Manager preferred; additional platform experience is a plus

Benefits

  • You will receive a competitive base salary and bonus opportunity
  • You will also be able to enroll in our Health, Dental, Vision, company paid Life Insurance, Flexible Spending Account, as well as 401k (match) plan.
  • Monthly allowance for cell phone, office equipment, etc.
  • Generous PTO policy with paid maternity/paternity leave
  • Professional learning and development opportunities
  • Workplace flexibility
  • On-site and off-site social gatherings
Ruder Finn logo

Ruder Finn

Ruder Finn is one of the world’s largest independent global communications and creative agencies. Founded in 1948, Ruder Finn has defined and redefined PR for 75 years, shaping communications that move industry-defining brands, companies, and leaders from what’s now to what’s next. Ruder Finn provides clients with bold communications strategies based on a global perspective and localized market knowledge that redefine leadership, reimagine the marketplace, and rethink customer experiences. The agency is organized around five core areas of expertise—Healthcare, Technology, Commerce, Leadership and Workplace—with AI-powered creative hub RF Studio53 and tech incubator RF TechLab providing cutting-edge predictive analytics, breakthrough creative, and customer-focused digital engagement. Ruder Finn has offices across 3 continents including the U.S., Asia and Europe. Wholly owned agencies within Ruder Finn Group include: Ruder Finn Inc., RF Studio53, RF Engage, Touchdown, Peppercomm, RF Comunicad, Mantis, jacobstahl, RF Bloom. For more information visit www.ruderfinn.com.+++At Ruder Finn we value integrity and transparency in our recruitment process. We have become aware of fraudulent actors impersonating our company on platforms like Telegram and similar communication platforms, falsely claiming to conduct job interviews. We want to clarify unequivocally: We Never Charge for Job Interviews or Ask for Your Financial Information: Our recruitment process does not involve any form of payment from candidates at any stage. If you’re being asked for payment or your financial information, it is not us! All our job-related communications come exclusively from our official email addresses (ending with @ruderfinn.com). If you are contacted for an interview or a job offer and have doubts about its legitimacy, or if you have any other questions, please contact us via our official website or official LinkedIn channel.

Founded in 1948
New York, New York, USA
920 employees (158 in marketing)

Salaries

Posted range

$67K/yr – $83K/yr

Taken straight from the job posting.

See all Ruder Finn salaries

Marketing Team

Marketing Team Size
130 (14% of company)
Marketing Roles Posted (Last 30 Days)
12

Traffic Signals

Monthly Visitors
8.7K
Traffic Source Mix
Search
34.6%
Direct
49.2%
Referral
7.7%
Social
7%
Paid
1.4%

Headcount Trend

Current headcount: ~920
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Manager, Social & Influencer Strategy

Ruder Finn · USA · Hybrid