Responsibilities

• Execute Channel Strategy : Support the development and lead the execution of the Ecosystem marketing plans, focusing on improving reach, engagement, and conversion for one segment – Distributors, Resellers or Mechanical & Electrical Contractors
• Partner Facing Campaigns : Plan, implement, and optimize campaigns across digital, social, and traditional channels to drive brand awareness and customer acquisition through Partners.
• Performance Analysis : Track and analyze marketing performance using data and analytics tools, providing regular reports and actionable insights to leadership.
• Regional Event Coordination and Support : Procure booth materials – signage, speaking session, content, social promotion, displays, promotional items, booth staff. Onsite management.
• Cross-Functional Collaboration : Partner with product, Channel sales, and creative teams to ensure alignment of marketing initiatives with business goals and product launches.
• Budget Management : Assist in managing the channel marketing budget, ensuring efficient use of resources and alignment with Vertiv’s goals.

Requirements

• Bachelor’s Degree in Communications, Marketing, Business or closely related field.
• 5-8 Years’ Experience in B2B marketing, channel marketing, or partner management—preferably in IT, data center, or infrastructure industries.
• Strong understanding of channel ecosystems (distributors, resellers, system integrators). Familiarity with data center, power, cooling, or critical infrastructure solutions is preferred.
• Proven ability to build and manage partner relationships and influence stakeholders across a channel network.
• Strong organizational skills, ability to manage multiple projects, and willingness to travel as needed.

Preferred

• Proven ability to build and manage partner relationships and influence stakeholders across a channel network.

Benefits

• At Vertiv, we offer the stability of a global leader in a growing industry and the opportunity of a startup.