Sr. Growth Marketing Manager

New York City, NY (Remote)

$120K/yr – $140K/yrSenior Level6+ years expFull time

Posted 1 day ago

Job Summary

Own the demand-gen engine from strategy to execution, driving pipeline, CAC, and velocity through paid, events, content, and campaigns in close partnership with sales and product marketing.

  • Build and own multi-channel demand gen programs that hit pipeline targets
  • Align campaigns with sales targets and field feedback
  • Optimize CAC and conversion to accelerate pipeline velocity

Job Description

Responsibilities

  • Identify and test new channels or tactics to diversify pipeline sources
  • Run events, email marketing strategy, and social campaigns
  • Partner with sales to align campaigns with pipeline targets and feedback from the field
  • Collaborate with product marketing on product-focused campaigns and joint strategy building, ensuring positioning and messaging translate into pipeline-generating activity
  • Continuously optimize based on CAC, conversion rates, and pipeline velocity

Requirements

  • 6+ years running demand gen or growth marketing, with a track record of owning a pipeline number and measurable results to show for it
  • Built and owned experience across paid, events, and content
  • Tech/SaaS background, startup to mid-market, comfortable operating with limited resources and ambiguity
  • You'd rather figure out the right approach yourself than wait to be told what to do

Preferred

  • Managing paid campaigns (Google and LinkedIn) and hosted webinars
  • Experience in UXR or adjacent research/product tooling
  • Startup experience, particularly at Series A/B stage

Benefits

  • Competitive pay and meaningful equity
  • Great medical, dental, and vision coverage
  • 14 weeks of fully paid parental leave, for every parent
  • Unlimited PTO (and we want you to use it)
  • Home office and co-working support
  • Mental health and wellness support
  • 401(k)
  • Opportunities for in-person time with coworkers
Rally logo

Rally

4.0 Glassdoor

Agentic Research Infrastructure for teams building what comes next.

Founded in 2021
New York, New York, USA
49 employees (8 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$120K/yr – $140K/yr

Taken straight from the job posting.

See all Rally salaries

Marketing Team

Marketing Team Size
4 (8% of company)
Median Career Experience
7 years
Median Tenure
1.2 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$20.4M
Last Raise
$11M
Series A

Funding History

  • Jun 2025
    Series A • $11M
  • Apr 2024
    Seed • $8.9M
  • Feb 2022
    Pre Seed • $500K

Traffic Signals

Monthly Visitors
495.6K
Monthly Google Ads Budget
$1.5K
Traffic Source Mix
Search
3.4%
Direct
40.2%
Referral
34.7%
Social
9.9%
Paid
0.2%

Headcount Trend

Current headcount: ~49

Recent News

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Sr. Growth Marketing Manager

Rally · New York City, NY · Remote