Manager, Paid Social

New York City, NY (On-site)

$75K/yr – $120K/yrManager3+ years expFull time

Posted 1 month ago

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Job Summary

Own client strategy and day-to-day relationship execution with agency coordination, including budget governance and testing to drive campaign outcomes.

  • Own the strategy-to-execution loop for client campaigns, including budget KPIs, tactic testing, and agency coordination.
  • Drive research and data gathering to inform tactical plans and new business pitches.
  • Oversee budget pacing, trafficking QA, and bid adjustments to protect performance and billing accuracy.

Job Description

Responsibilities
Contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
Gather the research and data needed to formulate tactical plan development and recommendation for client delivery
Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process
Provide direction to Analyst(s) to conduct research necessary to build a new campaign
QA and oversee trafficking of approved plan into social platforms
Maintain oversight of budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
Oversee Analyst(s) management of campaign budgets, pacing, and bid adjustments
Develop and recommend optimizations and/or testing plans
Pull data and research components needed for new business pitches
Contribute to development of agency level POVs on industry happenings
Primary party responsible for customization of agency POVs for individual clients
Requirements
3+ years of paid social media experience, ideally in an agency environment
Mastery of social platforms
Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)
Excellent written, verbal, and interpersonal communication skills
Presentation skills are a must
Demonstrated critical thinking and problem solving skills
Excellent project management and organization skills
Ability to work successfully with teams on multiple projects under tight deadlines
Proven leadership ability
Demonstrates initiative/”hunger”
Preferred
Certifications in social platforms (Twitter Flight School (X), Facebook Blueprint) highly preferred
Experience in social SAS preferred - i.e. 4C
Benefits
medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
215