Manager, Paid Social

Responsibilities

• Lead execution and optimization of paid social media campaigns across major platforms.
• Drive campaign performance through testing, analysis, and continuous optimization.
• Develop and activate targeted audience strategies using first-party and platform data.
• Partner with creative, content, and influencer teams to maximize campaign effectiveness.
• Monitor performance, provide reporting and insights, and manage agency partnerships to achieve business objectives.

Requirements

• 3–5 years of experience in paid social media, digital media buying, performance marketing, or social search.
• Hands-on experience managing campaigns across major social advertising platforms and ad managers.
• Strong analytical, reporting, and campaign optimization skills, with the ability to translate data into actionable insights.
• Experience with audience targeting, segmentation, retargeting, and first-party data activation.
• Proven ability to manage multiple campaigns and priorities in a fast-paced environment.
• Strong cross-functional collaboration and communication skills.
• Experience executing test-and-learn strategies, including A/B testing and performance experimentation.
• High school diploma or GED required.
• Anticipated Weekly Hours: 40
• Time Type: Full time

Preferred

• Familiarity with influencer marketing, user-generated content amplification, and paid media best practices preferred.
• Experience with consumer-facing brands and marketing measurement methodologies (e.g., MMM, MTA, incrementality testing) preferred.
• Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field preferred.

Benefits

• Great benefits for great people
• This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.