Freelance Senior Paid Search Manager
CG Life
USA (Remote)
$75/hr - $80/hrAgencyContractSenior level3+ years exp.
4 hrs ago
Manager, Paid Acquisition - Search
Walnut Creek, CA (Hybrid)
$132K/yr – $166K/yrManager5+ years expFull time
Posted 5 weeks ago
Job Description
Responsibilities
- NOTE: This role is hybrid and requires 3 days a week in our Walnut Creek, CA office.
- As our Manager, Paid Acquisition, you’ll be the architect of our cross-channel strategy, mentoring a team of specialists. You will be spearheading our paid acquisition efforts. This role involves designing and executing our comprehensive, cross-channel campaigns and providing mentorship to a team of dedicated specialists.
- ESSENTIAL FUNCTIONS
- - Oversees Digital Marketing Objectives
- - Develops strategies to drive business performance through the execution of paid advertising campaigns across Meta, Google, Reddit, Yelp, TikTok, and Pinterest.
- - Monitors CPL, ROAS and CPA. Identify trends and pivot strategies in real-time to capitalize on platform shifts.
- - Partner effectively with various cross-functional teams, including Creative, Marketing Platforms, Marketing, and Marketing Intelligence to achieve paid acquisition goals.
- - Team Management
- - Manage a high-performing team of Paid Acquisition Specialists, providing consistent mentorship and professional development to elevate individual and collective performance.
- - Cultivate a rigorous culture of experimentation and continuous testing to optimize campaign performance and discover new growth opportunities.
Requirements
- Minimum Qualifications
- Bachelor’s degree in Marketing or a related field or combination of education and relevant experience
- 5 years of experience in digital marketing including 2–3 years of proven leadership or people management experience
Preferred
- Master’s degree or MBA
Benefits
- Great Pay - opportunity to participate in AAA discretionary annual incentive plan or other incentive plans depending upon position
- 401k Matching – $1 for $1 company match up to 6% of eligible earnings per pay period
- Benefits – Medical, Dental, Vision, wellness program and more!
- Paid Holidays
- Paid Time Off – Team Members accrue paid time off monthly. Depending on position, an additional 24 hours per year are earmarked for volunteer activities.
- Collaborative Environment – AAA will value your contribution to providing exceptional service to our members
- Free AAA Classic Membership
- AAA Product Discounts
- Tuition Reimbursement Program
AAA Mountain West Group
AAA. Always here for our Members, communities, and you.Welcome to AAA Mountain West Group. For well over a century, we’ve continued our long-standing commitment to diligently serve our Members and communities. We have achieved this, and our exemplary reputation, by delivering our wide range of services that span from the roadside assistance we’re famous for; to automobile, homeowners, life and other personal lines of insurance; as well as travel services; and discounts that allow our Members to enjoy life both on and off the road. Beyond the top services we offer, there is still so much more to AAA. We also lead the way in the advocacy for alternative fuels and vehicles, encourage our employees to take advantage of the ability to volunteer their time to deserving organizations and causes in our communities, and offer an array of community focused programs such as car seat installation, teen safe driving, approved auto repair, and AAA battery round-up.Naturally, our leadership and excellence means finding the right individuals driven to continue and support the AAA commitment to serving our Members. We’re always looking for passionate people just like you to bring your unique perspectives and ideas to strengthen our team. Joining AAA means the opportunity to be yourself while building a successful career. You’ll also be able to take comfort in knowing that you’ll be covered by some of the best and competitive benefits in the industry.
Salaries
Posted range
$132K/yr – $166K/yr
Taken straight from the job posting.
The middle of this range ($149K) is 75% above the median base salary for Paid Search Manager roles in the United States ($85K).
Paid Search Manager median pay in the United States
Most pay falls between $79K and $105K. Based on 46 salaries.
Links
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