Responsibilities

• Support campaign execution on all social platforms, including meticulous campaign setup, rigorous QA, and post-launch verification
• Analyze campaign performance daily, recommending and implementing A/B tests and real-time optimizations to maximize ROI
• Assist Senior Manager in efficient budget pacing and identifying risks to profitability
• Ensure the correct implementation and functionality of tracking pixels, UTM parameters, and ad implementation techniques for campaigns
• Participate in the development of Creator marketing strategies
• Utilize advanced analytics tools to pull, analyze, and interpret performance data for regular reporting
• Contribute to strategy development by using performance data to inform strategic decisions and help recommend solutions to client challenges
• Assist in the creation and finalization of comprehensive campaign wrap reports and performance summaries
• Serve as the day-to-day media point of contact for mid-level client stakeholders
• Proactively anticipate client needs and escalate complex issues or urgent challenges to the Senior Manager for resolution
• Independently model professional standards and reinforce team and campaign consistency

Requirements

• 3–4 years hands-on experience in paid social media platforms, with a track record of contributing to successful campaigns
• Familiarity and direct experience with major paid social tools and interfaces, including Meta Business Manager, TikTok Ads Manager, LinkedIn Campaign Manager, and Snapchat Ads Manager
• Current knowledge of platform-specific features and products
• Previous use and understanding of tracking pixels, UTM parameters, and ad implementation techniques
• Strong verbal and written communication skills, with the ability to convey strategies and insights to a variety of stakeholders
• Flexibility and strong problem-solving skills in a results-driven environment

Preferred

Benefits

• Medical, Dental, Vision
• 25 days of PTO + Sick days + Winter break
• Retirement planning with employer match
• Monthly phone/internet reimbursement
• Professional development stipend
• New joiner\'s Home office allowance
• Up to 16 weeks of paid parental leave
• Volunteer days
• Identity theft protection & Legal assistance
• Company Paid Life & Disability Insurance