Manager of Marketing and Public Relations

Riverdale, GA (On-site)

Salary Not AvailableManager5+ years expFull time

Posted 4 months ago

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Job Summary

Drive hospital-wide marketing and communications to build consumer demand and patient volume.

  • 5+ years in public relations/marketing with healthcare experience
  • In-person role with executives, physicians, and board-level interactions
  • Owns community relations and media-response processes to drive hospital volume

Job Description

Responsibilities

  • Organizes and directs the marketing, internal and external communications, community relations, media relations, digital media strategy and advertising to develop and build consumer preference and demand.

Requirements

  • Bachelor’s degree in Communications, Public Relations, Advertising, Journalism, Marketing or related field.
  • Must have at least 5 years public relations, marketing, advertising, or communications experience, including at least 3 years’ experience in the health care field.
  • At least 3 years managerial experience with demonstrated success in increasing business.
  • A track record of effectively dealing with senior level executives, physicians, and board members.
  • Experience with creative software and internet applications, including social media and digital marketing strategies.
  • Knowledge of marketing practices and research. Skill in conducting and evaluating marketing research and statistical computations to implement marketing communications strategies.
  • Strong communication and relationship building skills; excellent interpersonal skills as well as oral and written communications skills.
  • This position will be in person not remote.

Benefits

  • Competitive Compensation
  • Generous benefits plan: Medical, Dental, Vision, 401K
  • Substantial PTO
  • Continuing Educational Opportunities
  • Collaborative work teams & cohorts
  • …and much more!
Southern Regional Medical Center logo

Southern Regional Medical Center

2.4 Glassdoor

Southern Regional Medical Center, a member of Prime Healthcare, is a licensed 331-bed hospital serving Riverdale, Georgia, and the surrounding communities. Southern Regional has been serving the southern crescent communities of metro Atlanta since 1971.Southern Regional provides primary and specialty care services including Emergency Services, Heart and Vascular, Advanced Imaging, Surgical Services, Senior Care Services, Bariatric & Healthy Weight Center, Sleep Diagnostics, Rehabilitation, Wound Care, Women’s Healthcare and Level III Neonatal Intensive Care. In addition, Southern Regional offers The Advanced Imaging Center and The Spivey Station Women's Diagnostic Center at the Spivey Station Medical Office Building in Jonesboro, Ga.Southern Regional has been recognized on the state and national level for the quality of care provided; and holds the distinction of being certified as an accredited Chest Pain Center and an Advanced Primary Stroke Center. Our Medical Staff is comprised of nearly 500 physicians that blend their passion for healing with advanced technology to offer the latest procedures and treatments.With more than 1,000 employees, Southern Regional is the third largest employer in Clayton County.

Founded in 1971
Riverdale, Georgia, USA
870 employees (10 in marketing)
24% recommend to a friend
31% CEO approval

Traffic Signals

Monthly Visitors
43.4K
Traffic Source Mix
Search
39.6%
Direct
39%
Referral
13.2%
Social
6.7%
Paid
1.4%

Headcount Trend

Current headcount: ~870

Marketing Team

Marketing Team Size
6 (1% of company)