Manager, Marketing Operations

Minneapolis, MN (Hybrid)

$82K/yr – $146K/yrManager6+ years expFull time

Posted 3 days ago

Job Summary

Own and lead the operationalization of creative assembly and content automation initiatives, translating templates into AI-enabled workflows and driving adoption across processes.

  • Own the deployment and optimization of automation workflows
  • Collaborate with stakeholders and vendors to expand capabilities
  • Drive adoption, training, and measurement

Job Description

Responsibilities

  • Support/lead the operationalization of creative assembly, content automation, and workflow optimization initiatives.
  • Help translate creative and technical templates to support content automation, dynamic assembly, and AI-enabled creative workflows.
  • Partner with internal stakeholders and external vendors to expand and enhance automation capabilities across marketing processes.
  • Identify, prioritize, and implement process improvements that drive scalability, efficiency, and operational excellence.
  • Collaborate with cross-functional teams to ensure alignment, drive adoption, and facilitate clear, consistent communication of new processes and capabilities.
  • Support training materials, documentation, and enablement resources to support successful implementation and ongoing adoption.
  • Monitor workflow effectiveness and recommend enhancements based on business needs, user feedback, and performance metrics.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field or equivalent relevant experience.
  • 6+ years of experience in Content Automation, Marketing Operations, Enablement, Project Management, or related roles.
  • Prioritization skills with exceptional attention to detail.
  • Ability to manage multiple initiatives simultaneously in a fast-paced and evolving environment.
  • Proven ability to collaborate effectively with cross-functional partners and influence stakeholders.

Preferred

  • 7+ years of experience in marketing operations, enablement or project management
  • Excellent written and verbal communication skills, including experience creating documentation, training materials, and process guides.
  • Proven experience designing and documenting scalable processes and workflows.
  • Experience navigating ambiguity.
  • Proficiency in Adobe, workfront, adobe firelfy
  • Experience with change management and driving adoption of new processes and tools.

Benefits

  • Competitive pay
  • Great employee discount
  • Financial savings and retirement resources
  • Support for your physical and mental well-being
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Best Buy

3.6 Glassdoor

At Best Buy, our purpose is to enrich lives through technology. We do that by leveraging our unique combination of tech expertise and human touch to meet our customers’ everyday needs, whether they come to us online, visit our stores or invite us into their homes. With over 1,000 stores and more than 90,000 employees in the United States and Canada, we solve key human needs in the areas of productivity, security, health, entertainment, connectivity, and more. We’re a community of courageous change-makers, ambitious collaborators, and inspiring friends. Whether it’s working as a Geek Squad Agent, an in-store advisor, or in our corporate office, we offer each other support and prepare for what might come next. We wake up every morning so we can do our part in shaping the future of a changing world. Together, we raise the bar for what’s possible and dream up new solutions to problems we’ve never encountered. We master innovative skills that we didn’t know were within grasp and turn everyday interactions into human connections built to last. If change motivates you, if technology inspires you — we’re here for you. Tomorrow works here™.

Founded in 1966
Richfield, Minnesota, US
73K employees (3,120 in marketing)
60% recommend to a friend
35% CEO approval

Salaries

Posted range

$82K/yr – $146K/yr

Taken straight from the job posting.

See all Best Buy salaries

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Manager, Marketing Operations

Best Buy · Minneapolis, MN · Hybrid