Responsibilities

• Marketing Data & Insights - Serve as a subject matter expert for key brand KPIs, marketing metrics, market research, and consumer and shopper insights datasets. - Translate business questions into meaningful reporting and analysis that help Marketing teams better understand brand and commercial performance. - Support post-event analysis, shopper journey, basket insights, and other recurring Marketing analytics needs.
• Data Visualization & Reporting Automation - Develop, maintain, and continuously improve Power BI dashboards and automated reporting solutions supporting Brand Marketing, Trade Marketing, and Marketing Insights. - Build scalable and user-friendly reporting tools that improve access to timely, consistent, and actionable information. - Identify opportunities to reduce manual reporting and improve efficiency through automation.
• Data Integration & Readiness - Support the ingestion, integration, and automation of new Marketing and Insights data sources. - Partner with internal teams to improve the structure, usability, and connectivity of Marketing datasets. - Support AI data-readiness and contextualization initiatives to ensure Marketing data can be effectively leveraged by emerging analytics and AI solutions.
• Planning & Business Support - Support the development, deployment, and ongoing maintenance of fiscal-year planning packets and related reporting tools. - Partner with Marketing and Finance stakeholders to ensure reporting solutions support planning and business decision-making needs. - Help identify opportunities to improve how data is incorporated into recurring planning and performance-management processes.
• Cross-Functional Partnership - Build strong partnerships across Brand Marketing, Trade Marketing, Marketing Insights, Finance, and Data Automation. - Gather business requirements and translate stakeholder needs into practical data and reporting solutions. - Communicate insights and technical concepts clearly to both analytical and non-technical audiences.
• Continuous Improvement - Evaluate existing reporting, datasets, and processes to identify opportunities for greater consistency, automation, and scalability. - Apply data visualization and business intelligence best practices to improve reporting quality and usability. - Stay current on emerging capabilities in business intelligence, automation, and AI that may enhance Marketing analytics.

Requirements

• Bachelor’s degree in Finance, Business, Marketing, Analytics, or a related discipline.
• 5+ years of experience in marketing analytics, financial analysis, business intelligence, data analytics, or a related field.
• Strong experience developing dashboards, data visualizations, and automated reporting solutions, with Power BI strongly preferred.
• Strong analytical skills with the ability to interpret complex data and translate findings into clear, actionable insights for business stakeholders.
• Experience working with marketing, commercial, consumer, shopper, or financial datasets and performance metrics.
• Demonstrated ability to gather business requirements and translate stakeholder needs into practical data and reporting solutions.
• Strong communication and cross-functional partnership skills, with the ability to work effectively across Marketing, Finance, Insights, and technical teams.
• Ability to manage multiple priorities and deliver high-quality work in a fast-paced, collaborative environment.
• Experience within the adult beverage industry and familiarity with the U.S. three-tier distribution system strongly preferred.
• MBA or advanced degree in Finance, Business, Analytics, or a related field is a plus.

Preferred

• MBA or advanced degree in Finance, Business, Analytics, or a related field is a plus.