Responsibilities

• Develop and execute a 1–3–5 year marketing strategy aligned with CHI’s mission, growth priorities, and organizational calendar.
• Identify key audiences (families, pastors, educators, potential partners) and create targeted plans to reach each with clarity and conviction.
• Align messaging across departments—product, enrollment, academic, and executive leadership.
• Lead multi-channel marketing campaigns, including digital, print, email, and in-person outreach.
• Build and maintain a vibrant media presence through social channels, podcast content, video, and YouTube.
• Craft timely and evergreen content that builds CHI’s reputation and trust.
• Collaborate with Hall Directors and Field Representatives to develop locally usable outreach tools (brochures, talking points, presentations, interest packets, etc.).
• Help local leaders translate CHI’s mission into their unique contexts—while preserving a unified voice.
• Track and share successful grassroots tactics across Halls for wider adoption.
• Manage external vendors, creative freelancers, and in-house contributors.

Requirements

• 5–10 years in brand, nonprofit, education, or cause-based marketing
• Strong background in SEO, paid social, email funnels, content marketing, and basic analytics tools
• Ability to collaborate with Directors and Field Reps and translate field feedback into outreach.
• Experience managing multiple contributors and contractors toward shared creative standards and deliverables

Preferred

• Mission-Rooted Marketer: alignment with CHI’s theological and cultural vision.
• Strategic thinker with ability to balance long-term brand goals with short-term campaign needs.
• Strong storytelling ability.