Manager, Integrated Marketing

Fairport, NY (On-site)

$100K/yr – $120K/yrManager5+ years expFull time

Posted 14 hrs ago

Job Summary

Own and execute integrated campaigns across channels, coordinating strategy with product marketing, partnerships, and events to drive engagement and pipeline.

  • Lead the integrated marketing calendar, asset development, and partner campaigns.
  • Drive performance using data, AI-assisted workflows, and HubSpot-based nurturing and reporting.

Job Description

Responsibilities

  • Translate marketing strategy, product launches, vertical market priorities, and integration partnerships into integrated campaign plans.
  • Coordinate campaigns across email, website, social media, advertising, webinars, public relations, and events.
  • Own the integrated marketing calendar, ensuring clear priorities, realistic timelines, and consistent execution.
  • Partner with product marketing to translate positioning and value propositions into compelling campaigns and customer-facing content.
  • Develop programs that support distributors, dealers, integrators, and end users.
  • Maintain consistent Radionix branding, messaging, and tone across marketing channels.
  • Execute the development and production of campaign assets, collateral, case studies, presentations, videos, and sales materials.
  • Manage and drive marketing communications, including customer announcements, newsletters, social media, and media outreach.
  • Direct creative resources and external partners through clear briefs, feedback, and approval processes.
  • Lead email marketing, website campaign updates, landing pages, and digital promotion.

Requirements

  • Bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience.
  • 5–10 years of progressive marketing experience, including responsibility for integrated campaigns or marketing communications.
  • Experience using AI tools to improve marketing workflows, productivity, and campaign execution.
  • Experience managing employees and coordinating cross-functional projects.
  • Demonstrated ability to plan and execute marketing programs across digital channels, content, and events.
  • Strong writing, editing, creative briefing, and presentation skills.
  • Ability to interpret campaign data and use findings to improve marketing performance.
  • Strong organizational skills and the ability to manage competing priorities.
  • Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization is not available.

Preferred

  • Experience in B2B marketing, preferably within physical security, technology, manufacturing, or another business with technical products and partner sales channels.
  • Experience with HubSpot or a comparable marketing automation platform.
  • Supporting product launches, technology integrations, or vertical market campaigns.
  • Connecting trade show activity and digital campaigns to sales opportunities.
  • Familiarity with website analytics and CRM reporting.
  • Strategic and hands-on: Connects business goals to execution.
  • Customer-focused: Turns technical features into customer value.
  • Collaborative: Builds strong relationships across teams and partners.
  • Accountable and proactive: Takes ownership and anticipates challenges.
  • Organized and adaptable: Manages priorities and adjusts as needed.
Keenfinity logo

Keenfinity

KEENFINITY offers electronic manufacturing services (EMS) for SMEs and global OEMs specializing in regulated industries such as building technologies, advanced industrials, communication & audio, medical technology as well as aerospace. As a spin-off from Bosch, KEENFINITY stands for more than 20 years of EMS expertise and Bosch level quality systems. From design to aftermarket services, the company sets industry benchmarks in quality, flexibility, and design enablement across its global production network in Europe, the Americas, and China. KEENFINITY is part of the Keenfinity Group.

78 employees (4 in marketing)

Salaries

Posted range

$100K/yr – $120K/yr

Taken straight from the job posting.

Integrated Marketing median pay in the United States

$124K/yr

Most pay falls between $98K and $175K. Based on 508 salaries.

See all Keenfinity salaries

Marketing Team

Marketing Team Size
4 (5% of company)
Median Tenure
1.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
82.2K
Traffic Source Mix
Search
48.7%
Direct
36.1%
Referral
10.5%
Social
3.3%
Paid
1.2%

Headcount Trend

Current headcount: ~78
Keenfinity logo

Manager, Integrated Marketing

Keenfinity · Fairport, NY · On-site