Integrated Marketing Programs Manager

Responsibilities

• Drive planning and delivery across assigned integrated marketing campaigns, leading defined workstreams and activations from brief and planning through execution, measurement and optimization.
• Support the program focused on sales & commercial priorities, translating validated market demand, sales priorities and business growth opportunities into actionable M+C plans.
• Lead integrated marketing delivery across priority FY27 campaigns, including market growth priorities, Service Reinvention and Sales Reinvention, connecting campaigns to the right content, channels, events and experiences.
• Coordinate flexible activation across emerging business and market priorities, helping determine the appropriate M+C response when opportunities require focused support.
• Help connect campaigns and commercial priorities to key market moments, including Cannes, ensuring activations advance the broader program strategy rather than operate as standalone events.
• Build integrated program plans that establish objectives, audiences, activities, owners, milestones, dependencies, deliverables and measures of success.
• Work across content, thought leadership, executive visibility, events, social, media, ecosystem and other M+C teams to bring the right capabilities into each program.
• Partner with Activation Hub, Canvas, Canvas, enterprise M+C, markets and specialist teams to coordinate delivery and maintain momentum across interconnected workstreams.
• Maintain visibility across program activity, surfacing dependencies, risks, decisions and opportunities for greater integration to the Integrated Growth & Activation lead.
• Manage clear operating rhythms for assigned programs, including planning, stakeholder coordination, status reporting and measurement.

Requirements

• Minimum of 5 years of experience in integrated marketing, campaign management, GTM, growth marketing, program management or strategic activation.

Preferred

• Experience translating business or commercial priorities into integrated marketing plans and activation.
• Experience working across campaigns, content, events, client experiences, digital, social or other integrated marketing channels.
• Commercial orientation and an understanding of how marketing can support client demand, sales priorities and business growth.

Benefits

• Accenture offers a market competitive suite of benefits including medical, dental, vision, life, and long-term disability coverage.
• a 401(k) plan
• bonus opportunities
• paid holidays
• paid time off