Manager, Influencer Marketing

New York City, NY (On-site)

$90K/yr – $105K/yrManager3+ years expFull time

Posted 4 days ago

Job Summary

Own and optimize the influencer program end to end, from sourcing and negotiations to tracking ROI and maintaining budgets, while keeping brand voice aligned and spotting trends.

  • Own partnerships and calendar
  • Measure KPIs and ROI
  • Manage budgets and contracts

Job Description

Responsibilities

  • Establish and maintain regular communication between the brand and influencer partners, actively source and negotiate new influencer partnerships
  • Create an advanced and comprehensive influencer content calendar to continually drive brand awareness and engagement
  • Monitor influencer content to ensure compliance with brand voice and guidelines
  • Set goals, track conversions, and measure success of influencer program
  • Actively keep a pulse on emerging influencers and trends through various social media channels such as Instagram, TikTok, Twitter, and Facebook
  • Experience tracking affiliate marketing creating a community of influencers and being able to prove ROI and performance of each activation
  • Maintain influencer budget
  • Negotiate contracts and organization of micro and macro influencer programs that are focused on driving revenue

Requirements

  • Bachelor’s Degree or equivalent work experience preferred
  • 3+ years of professional experience in social media and/or influencer relations
  • Experience analyzing data to deliver on KPIs
  • Successful track record of elevating brands and influencers alike
  • Strong communication skills and attention to detail
  • Experience managing micro influencer programs and communities

Preferred

  • Experience in beauty, wellness or fashion is a plus but not required

Benefits

  • Comprehensive Health Benefits
  • Generous Paid Time Off Policy
  • 401k with Company Match
  • Product Discounts
  • Employee Referral Program
  • Company and Team Off-Sites
Supergoop! logo

Supergoop!

2.9 Glassdoor

SPF is the #1 thing you can do for your skin, and Holly Thaggard founded our brand in 2005 to make it fun and easy to wear, every single day. We add sunscreen to your favorite skincare and beauty essentials, and make sure each one is highly personalized to work with your skin and your life. Each formula is clean, reef-safe and feels amazing, so you can live bright and let us take care of the rest.

Founded in 2007
San Antonio, Texas, USA
162 employees (34 in marketing)
37% recommend to a friend

Salaries

Posted range

$90K/yr – $105K/yr

Taken straight from the job posting.

See all Supergoop! salaries

Marketing Team

Marketing Team Size
25 (15% of company)
Median Career Experience
8 years
Median Tenure
1.4 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$6.5M
Last Raise
$6.5M
Angel, 4 years ago

Funding History

  • May 2022
    Angel
  • Mar 2018
    Series B
  • Dec 2016
    Series A

Traffic Signals

Monthly Visitors
302.7K
Monthly Google Ads Budget
$4.1K
Traffic Source Mix
Search
35.1%
Direct
56.2%
Referral
5.3%
Social
2.5%
Paid
0.8%

Headcount Trend

Current headcount: ~162

Recent News

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Manager, Influencer Marketing

Supergoop! · New York City, NY · On-site