Manager, Email Production

Responsibilities

• Serve as the expert-level owner and technical SME for Cordial, including Podium, journey/automation orchestration, segmentation, attributes, events, and dynamic content.
• Independently architect and execute complex, multi-step lifecycle journeys across Email, SMS, and Push, including triggers, entry/exit logic, decisioning, and suppressions.
• Build sophisticated personalization and conditional logic using HTML/CSS, Smarty, customer attributes, behavioral/transactional data, and product feeds.
• Translate business and customer use cases into the necessary data, logic, technical build, and orchestration, troubleshooting issues independently.
• Champion a modular-first approach, developing reusable components, templates, and scalable systems rather than one-off campaigns.
• Advance triggered, event-based, and personalized CRM programs in partnership with Marketing.
• Partner with CRM, Creative, Data, and IT on data integrations, technical capabilities, campaign execution, and production improvements.
• Oversee email production and QA, ensuring accuracy, proper rendering, deliverability, and deployment across campaigns.
• Identify opportunities to leverage AI and automation to reduce manual production work, accelerate build and QA processes, and expand team capabilities.
• Lead, mentor, and develop email/digital producers, while managing priorities, rush requests, workload, training, and career development.

Requirements

• 5+ years of experience as a web producer, digital producer or web content specialist.
• 1+ year(s) of experience leading a team of digital producers
• Expert-level Cordial experience, including Podium, journeys/automation, segmentation, attributes, events, and dynamic content.
• Strong hands-on HTML/CSS and Smarty skills, with demonstrated experience building advanced personalization and conditional logic.
• Proven experience building triggered, event-based, and multi-step lifecycle programs across Email, SMS, and Push, using customer, behavioral, transactional, and product data.
• Senior-level CRM technical expertise and problem-solving ability, including modular development, data integrations, troubleshooting, and cross-functional partnership with CRM, Creative, Data, and IT.

Benefits

• A culture where people are accepted and encouraged to be who they are.
• Competitive compensation, 401k with company matching contribution, plus potential to earn company performance-based bonuses.
• Comprehensive wellness package including, medical, dental, vision, and Flexible Spending Account
• Generous 50% employee discount and access to employee-only sales.
• Support the causes you’re passionate about. We pay you up to 32 hours annually for volunteering your time in the community.
• Tuition reimbursement program
• Employee Assistance Program (EAP) - Aimed at helping employees address a variety of personal and family issues including legal financial consultations, mental health services and more.
• Discounts on cell phones, and computer purchases, entertainment tickets and more.
• Pet insurance for your fur babies.
• Work and learn alongside industry-leading executives while making huge strides in impacting the lives of women.