Manager, Digital Content Specialist

New York City, NY (Hybrid)

$60K/yr – $140K/yrManager6+ years expFull time

Posted 3 days ago

Job Summary

Own end-to-end Content Operations for CEH campaigns, leading asset workflows, approvals, and delivery across Creative, Brand, and Agency partners, while coordinating asset production, scheduling, and alliance with brand, retail, and media timelines. Drive process improvements with AI-enabled planning and tech tools to speed deployment and mitigate risks.

  • Own end-to-end campaign workflow and asset delivery across stakeholders
  • Lead cross-functional content planning, approvals, and deployment timelines

Job Description

Responsibilities

  • Lead campaign workflows for OTIF Content Delivery:
  • Own workflow management from campaign intake through final asset deployment, ensuring clear handoffs, approvals, and accountability across all stakeholders.
  • Build and manage project tracking boards with timelines in centralized project management tool Wrike. Monitor timelines and proactively resolve bottlenecks to maintain flawless campaign execution
  • Lead campaign communications across Creative, Brand and Agency teams, ensuring end to end orchestration of content workflows across stakeholders
  • Align production schedules with brand, retail, and media timelines for seamless integration
  • Coordinate stakeholder review and approval processes, ensuring consolidated, timely asset feedback received and actioned by CEH production team members
  • Coordinate Asset Delivery Processes:
  • Manage asset trafficking, approvals, and handoffs across internal and external partners.
  • Ensure final assets meet channel specifications, naming conventions, and deployment requirements for every audience and platform.
  • Track asset readiness and approval status to proactively mitigate delivery risks.

Requirements

  • BA/BS in Marketing, Digital Media, Operations, or related field required.
  • 6-8+ years of experience in content operations, marketing workflow management, or project coordination, including omnichannel content planning
  • Proven ability to manage workflows against tight timelines with multiple stakeholders in fast-paced environments.
  • Strong understanding of content production processes and digital asset management.
  • Familiarity with AI-driven tools and automation for workflow optimization.
  • Exceptional organizational and communication skills with a proactive, solution-oriented mindset.
  • Ability to work 3 days per week in office, alternating between WPP’s downtown Manhattan office and Unilever’s headquarters in Hoboken, NJ required.
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WPP Media

Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

30K employees (6,827 in marketing)

Salaries

Posted range

$60K/yr – $140K/yr

Taken straight from the job posting.

See all WPP Media salaries

Traffic Signals

Monthly Visitors
159.3K
Monthly Google Ads Budget
$9.9K
Traffic Source Mix
Search
34.3%
Direct
46.3%
Referral
10.7%
Social
5.7%
Paid
2.7%

Headcount Trend

Current headcount: ~30.1K
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Manager, Digital Content Specialist

WPP Media · New York City, NY · Hybrid