Manager, Commerce Marketing & Analytics

Rogers, AR (Hybrid)

$100K/yr – $120K/yrManager5+ years expFull time

Posted 10 hrs ago

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Job Summary

Own and drive Walmart and Sam’s Club Commerce Marketing programs from objectives through post-campaign analysis, coordinating with cross-functional teams and agencies to deliver measurable revenue impact.

  • Own program objectives, budgeting, and post-campaign analysis.
  • Lead measurement and cross-functional collaboration to translate data into insights.

Job Description

Responsibilities

  • Develop and execute all aspects of Commerce Marketing programs for Sam’s Club: program objectives, strategy, budgeting, creative briefs, agency engagement, execution, and post-campaign analysis.
  • Lead agency partner management to execute Commerce Marketing plans effectively.
  • Partner with cross-functional teams (Sales, Agencies, Merchandising) for program sell-in, alignment, and in-market execution.
  • Build and maintain strong relationships with customer marketing teams and dedicated agency partners to ensure flawless program delivery.
  • Act as measurement lead for all Walmart and Sam’s Club marketing programs.
  • Analyze Commerce Marketing programs by leveraging consumption data and performance metrics to deliver insights and assess program effectiveness.
  • Collaborate with Sales, Category Management, Brand, Demand Science, and retailer personnel to determine impact of Commerce Marketing investments.
  • Evolve and improve existing methodologies for analyzing Commerce Marketing performance.
  • Recommend ways to improve marketing programs and drive increased sales.
  • Partner with Brand, Sales, and Finance to ensure Commerce Marketing initiatives align with business goals, including net sales and gross margin.

Requirements

  • 5+ years of experience in Marketing Analytics, Commerce Marketing, Brand, E-commerce, or related fields.
  • Bachelor’s degree required, MBA preferred.
  • Proficiency in Scintilla, Madrid, Circana, Excel, Power BI, Walmart Connect and Sam’s Club Connect Ad Centers.
  • Strong communication skills with the ability to influence cross-functional teams.
  • Strategic thinker with a track record of turning data into actionable business insights.
  • Agility – Able to balance long-term plan development with short-term business opportunities/challenges, manage multiple marketing programs simultaneously, and respond to internal/retailer requests.
  • Curiosity – Demonstrated track record of identifying opportunities and acting.
  • Ability to work in the office 3 days a week (Tuesday, Wednesday, Thursday)

Preferred

  • MBA preferred.

Benefits

  • Unlimited PTO
  • Medical, Dental, Vision (with an option for free medical care!)
  • 401K with a % match
  • Various maternity/paternity leave options
  • Fully funded disability and life insurance options
  • Headspace subscription
  • Wellness Stipend
  • and more....

Barrows

The retail experience company. We harness the energy of our people,the quality of our products, and thespirit of our organization to createtransformative retail experiencesaround the world.Our team of analysts, designers, makers and experts specialise in retail experience design, connecting physical and digital stores, category transformation, shopper marketing and display design.As the retail landscape evolves, our continued mission is to move retail forward.

Founded in 1990
New York, New York, USA
604 employees (141 in marketing)

Traffic Signals

Monthly Visitors
8.7K
Traffic Source Mix
Search
49.1%
Direct
32.8%
Referral
7%
Social
9.7%
Paid
1.4%

Headcount Trend

Current headcount: ~604

Marketing Team

Marketing Team Size
25 (4% of company)
Median Tenure
0.2 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Undisclosed, 14 years ago