Manager, Brand Activation + Operations

Boston, MA (Hybrid)

$141K/yr – $188K/yrManagerFull time

Posted 3 days ago

Job Summary

Owns brand activation operations and translates strategy into practical toolkits, governance, and cross-functional alignment to enable consistent, channel-wide execution.

  • Own development and governance of brand resources
  • Lead day-to-day agency operations and cross-functional coordination

Job Description

Responsibilities

  • Translates brand strategy into master briefs, messaging frameworks, and channel-ready toolkits for consistent execution.
  • Partners cross-functionally to activate brand strategy across the customer journey.
  • Owns development and governance of brand resources: messaging guides, master creative briefs, and brand standards.
  • Identifies opportunities to improve brand activation, driving consistency and adoption.
  • Partners with Integrated Marketing to analyze creative performance and recommend optimizations.
  • Guides the brand review process, ensuring consumer-facing work aligns with brand positioning and guardrails.
  • Manages the campaign calendar and milestones, serving as a point of contact between Brand, Creative, and Integrated Marketing.
  • Improves operational processes that streamline collaboration, approvals, and execution across teams and agencies.
  • Monitors adherence to brand standards and identifies ways to strengthen consistency.
  • Stewards the brand's centralized resource library, keeping assets current and accessible.

Requirements

  • 5+ years of experience in brand management, brand operations, or a similar cross-functional marketing role.
  • Experience supporting internal and external agency relationships: building holistic timelines, budget management, and feedback loops.
  • Strong process orientation; comfortable supporting a structured framework (like a Master Brief or brand review process) and helping keep multiple stakeholders aligned to it.
  • Ability to help translate high-level brand strategy into practical toolkits and guides that other teams can actually use.
  • Excellent cross-functional communication; you'll be a trusted connector between Brand, Creative, Integrated Marketing and Channel teams

Benefits

  • A mission- and values-driven culture and a safe, inclusive environment where you can build, grow and thrive
  • A comprehensive total rewards package that supports your wellness and provides security for SimpliSafers and their families (For more information on our total rewards please click here )
  • Free SimpliSafe system and professional monitoring for your home.
  • Employee Resource Groups (ERGs) that bring people together, give opportunities to network, mentor and develop, and advocate for change.
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SimpliSafe

3.4 Glassdoor

Being safe should be simple. SimpliSafe designs home security systems that are wireless, cellular and so user-friendly they can be set up by anyone in minutes. An ever-expanding arsenal of sensors and the SimpliSafe security camera, SimpliCam, provides all-encompassing protection while integrated apps make comprehensive system control possible from anywhere. But SimpliSafe is way more than its great products. It’s also seamless 24/7 professional monitoring, without the long-term contracts and sky-high prices of traditional alarm companies.Currently, SimpliSafe protects over 2 million Americans and that number is quickly rising. In 2014, the company was ranked in The Inc. 500 as one of the fastest growing private companies in the nation with a 3,076% 3-year growth rate. SimpliSafe is ushering in a new era — one where anyone anywhere can have a security system that’s not only simple, but also on the cutting edge.Want to be a part of a fast-paced environment in the heart of Boston? Check out our job openings at: https://simplisafe.com/careers

Founded in 2006
Boston, Massachusetts, USA
1.3K employees (82 in marketing)
58% recommend to a friend
63% CEO approval

Salaries

Posted range

$141K/yr – $188K/yr

Taken straight from the job posting.

See all SimpliSafe salaries

Funding

Total Funding
$387M
Last Raise
Debt Financing, 4 years ago

Traffic Signals

Monthly Visitors
2.3M
Monthly Google Ads Budget
$1.8M
Traffic Source Mix
Search
30.4%
Direct
61.2%
Referral
5%
Social
1.7%
Paid
1.5%

Headcount Trend

Current headcount: ~1.3K

Recent News

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Manager, Brand Activation + Operations

SimpliSafe · Boston, MA · Hybrid