[data-jobs-server-fallback] { display: block !important; } [data-jobs-client-shell] { display: none !important; }

Marketing jobs

641 marketing jobs

3 months ago

Senior Manager, RISE Lifecycle Marketing & Loyalty

Green Thumb

Chicago, IL (Hybrid)Full time$125K/yr – $145K/yr

3 months ago

Senior Marketing Manager, Lifecycle

Notability

San Francisco, CA (Hybrid)Full time$160K/yr – $200K/yr

3 months ago

Lifecycle Marketing Manager, Referrals & Onboarding

ClassPass

USA (On-site)Full time$65K/yr – $87K/yr

3 months ago

Product Marketing Manager, Customer Lifecycle, Prime Video

Amazon.com

New York, USA (Unknown)Full time$120K/yr – $180K/yr

3 months ago

Senior Manager, RISE Lifecycle Marketing & Loyalty

Green Thumb Industries

Chicago, IL (Hybrid)$125K/yr – $145K/yr

3 months ago

Lifecycle Marketing Specialist

SHOPLINE

Pasadena, CA (Remote)Contract$7K/yr – $9K/yr

3 months ago

Email Lifecycle and Retention Specialist

Balanced Body Inc

Sacramento, CA (Hybrid)Full time$75K/yr – $90K/yr

3 months ago

Senior Marketing Manager - Growth Lifecycle Marketing

Constant Contact

Waltham, MA (Hybrid)Full time$103K/yr – $129K/yr

3 months ago

Lifecycle Marketing Strategist

Shake Shack

New York, USA (On-site)Full time$78K/yr – $100K/yr

3 months ago

Senior Director, Customer Relationship Management and Customer Lifecycle Marketing

Spectrum

Stamford, CT (Hybrid)Full time$170K/yr – $301K/yr

4 months ago

Associate Director, Lifecycle Marketing

Paperless Post

New York, USA (On-site)Full time$120K/yr – $140K/yr

4 months ago

Advisor- Customer & Lifecycle

FedEx Freight

Harrison, AR (On-site)Full time

4 months ago

Manager, Email & Lifecycle Marketing

Hearst

Easton, PA (Hybrid)Full time$68K/yr – $75K/yr

4 months ago

Assistant Director, Lifecycle Marketing Automation - FIU Online

Florida International University

Miami, FL (On-site)Full time$80K/yr – $90K/yr

4 months ago

Lifecycle Marketing Manager

Expert Institute

Milwaukee, WI (On-site)Full time

All Lifecycle Marketing roles in the US

Get alerts for this search

All Lifecycle Marketing roles in the US

Get alerts for this search

641 jobs

Senior Manager, RISE Lifecycle Marketing & Loyalty

Green Thumb

Chicago, IL (Hybrid)

$125K/yr - $145K/yrIn-houseFull-timeSenior level5+ years exp.

3 months ago

Senior Marketing Manager, Lifecycle

Notability

San Francisco, CA (Hybrid)

$160K/yr - $200K/yrIn-houseFull-timeSenior level5+ years exp.

3 months ago

Lifecycle Marketing Manager, Referrals & Onboarding

ClassPass

USA (On-site)

$65K/yr - $87K/yrIn-houseFull-timeMid level3+ years exp.

3 months ago

Product Marketing Manager, Customer Lifecycle, Prime Video

Amazon.com

New York, USA (Unknown)

$120K/yr - $180K/yrIn-houseFull-timeMid level

3 months ago

Senior Manager, RISE Lifecycle Marketing & Loyalty

Green Thumb Industries

Chicago, IL (Hybrid)

$125K/yr - $145K/yrIn-houseSenior level5+ years exp.

3 months ago

Lifecycle Marketing Specialist

SHOPLINE

Pasadena, CA (Remote)

$7K/yr - $9K/yrIn-houseContractMid level3+ years exp.

3 months ago

Email Lifecycle and Retention Specialist

Balanced Body Inc

Sacramento, CA (Hybrid)

$75K/yr - $90K/yrIn-houseFull-timeMid level5+ years exp.

3 months ago

Senior Marketing Manager - Growth Lifecycle Marketing

Constant Contact

Waltham, MA (Hybrid)

$103K/yr - $129K/yrAgencyFull-timeSenior level7+ years exp.

3 months ago

Lifecycle Marketing Strategist

Shake Shack

New York, USA (On-site)

$78K/yr - $100K/yrIn-houseFull-timeMid level3+ years exp.

3 months ago

Senior Director, Customer Relationship Management and Customer Lifecycle Marketing

Spectrum

Stamford, CT (Hybrid)

$170K/yr - $301K/yrIn-houseFull-timeSenior level8+ years exp.

3 months ago

Associate Director, Lifecycle Marketing

Paperless Post

New York, USA (On-site)

$120K/yr - $140K/yrIn-houseFull-timeSenior level6+ years exp.

4 months ago

Advisor- Customer & Lifecycle

FedEx Freight

Harrison, AR (On-site)

In-houseFull-timeMid level5+ years exp.

4 months ago

Manager, Email & Lifecycle Marketing

Hearst

Easton, PA (Hybrid)

$68K/yr - $75K/yrIn-houseFull-timeManager5+ years exp.

4 months ago

Assistant Director, Lifecycle Marketing Automation - FIU Online

Florida International University

Miami, FL (On-site)

$80K/yr - $90K/yrIn-houseFull-timeSenior level4+ years exp.

4 months ago

Lifecycle Marketing Manager

Expert Institute

Milwaukee, WI (On-site)

In-houseFull-timeMid level4+ years exp.

4 months ago

Green Thumb

Senior Manager, RISE Lifecycle Marketing & Loyalty

Chicago, IL (Hybrid)

$125K/yr – $145K/yrSenior Level5+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead lifecycle marketing and paid media programs to grow customer acquisition, engagement, and lifetime value in a cannabis-industry company.

Own multi-channel paid media and loyalty programs with data-driven optimization.
Must-have: 5+ years in lifecycle/CRM or growth marketing.
Standout: Cross-functional leadership and data governance across analytics, product, and marketing.

Job Description

Responsibilities

Own paid media strategy and execution across key channels (Meta, Google Ads, CTV, and industry-specific partners), driving efficient customer acquisition and traffic growth. Continuously test and scale new channels to meet or exceed performance targets.
Lead lifecycle marketing and loyalty strategy, including email, SMS, and push, by developing and executing the loyalty roadmap, campaign calendar, audience segmentation, and offer strategy to drive member acquisition, engagement, and retention
Optimize CRM and marketing automation programs within the ESP and loyalty platform, implementing A/B testing and continuous experimentation.
Drive customer growth and retention metrics, increasing repeat purchase rate, visit frequency, average order value, and lifetime value while reducing one-time purchasers.
Leverage customer data and insights to inform targeting, personalization, and campaign strategy across paid and owned channels.
Establish and manage performance measurement frameworks, including KPIs, attribution, dashboards, and reporting across paid media, CRM, and loyalty initiatives; translate insights into actionable optimizations.
Monitor and ensure accurate tracking and attribution across platforms (e.g., GA4, pixels, and other tools) to support data-driven decision-making.
Manage budgets across paid media and loyalty programs, ensuring efficient allocation of spend and strong return on investment.
Collaborate cross-functionally with product, ecommerce, and other internal teams to enhance the customer experience, including account UX, navigation, and personalization opportunities.
Manage external partners and agencies supporting media buying, technology, and campaign execution.

Requirements

5+ years of experience in lifecycle, CRM, digital marketing, or growth/performance marketing roles.
Bachelor’s degree in Marketing, Business, Analytics, or a related field preferred.
Strong understanding of the digital marketing ecosystem, including customer journey, paid media (SEM/PPC, social, display, video), and multi-channel campaign strategy.
Experience with customer segmentation and data-driven marketing, including working with CRM platforms and Business Intelligence tools to develop audiences and personalization strategies.
Proficiency with marketing and analytics tools (e.g., CRM/ESP platforms, loyalty tools, Tableau or similar), with the ability to quickly learn new technologies.
Proficiency with using AI to streamline workflows, processes, reporting outputs and more.
Demonstrated leadership and cross-functional collaboration skills, with experience managing or mentoring team members and working across teams.
Strong analytical thinking and problem-solving skills, with the ability to translate data into actionable insights.
Excellent communication skills, with the ability to present clearly to stakeholders at all levels.
Highly organized, self-motivated, and adaptable, with the ability to thrive in a fast-paced, evolving environment.

Green Thumb

You can check out growing edible plants & organic veggies:-https://www.facebook.com/GreenThumbSG/Some reviews and feedback:-https://www.facebook.com/GreenThumbSG/reviews/?ref=page_internal

Singapore, SGP

3 employees (1 in marketing)

greenthumb.sg

Headcount Trend

Current headcount: ~3

Marketing Team

Marketing Roles Posted (Last 30 Days)

People

Founders / CEO

Annapurna Gupta

Founder, Entrepreneur, Trainer, Sustainability Evangelist

At the company for 6 years 7 months

Responsibilities

Own paid media strategy and execution across key channels (Meta, Google Ads, CTV, and industry-specific partners), driving efficient customer acquisition and traffic growth. Continuously test and scale new channels to meet or exceed performance targets.
Lead lifecycle marketing and loyalty strategy, including email, SMS, and push, by developing and executing the loyalty roadmap, campaign calendar, audience segmentation, and offer strategy to drive member acquisition, engagement, and retention
Optimize CRM and marketing automation programs within the ESP and loyalty platform, implementing A/B testing and continuous experimentation.
Drive customer growth and retention metrics, increasing repeat purchase rate, visit frequency, average order value, and lifetime value while reducing one-time purchasers.
Leverage customer data and insights to inform targeting, personalization, and campaign strategy across paid and owned channels.
Establish and manage performance measurement frameworks, including KPIs, attribution, dashboards, and reporting across paid media, CRM, and loyalty initiatives; translate insights into actionable optimizations.
Monitor and ensure accurate tracking and attribution across platforms (e.g., GA4, pixels, and other tools) to support data-driven decision-making.
Manage budgets across paid media and loyalty programs, ensuring efficient allocation of spend and strong return on investment.
Collaborate cross-functionally with product, ecommerce, and other internal teams to enhance the customer experience, including account UX, navigation, and personalization opportunities.
Manage external partners and agencies supporting media buying, technology, and campaign execution.

Requirements

5+ years of experience in lifecycle, CRM, digital marketing, or growth/performance marketing roles.
Bachelor’s degree in Marketing, Business, Analytics, or a related field preferred.
Strong understanding of the digital marketing ecosystem, including customer journey, paid media (SEM/PPC, social, display, video), and multi-channel campaign strategy.
Experience with customer segmentation and data-driven marketing, including working with CRM platforms and Business Intelligence tools to develop audiences and personalization strategies.
Proficiency with marketing and analytics tools (e.g., CRM/ESP platforms, loyalty tools, Tableau or similar), with the ability to quickly learn new technologies.
Proficiency with using AI to streamline workflows, processes, reporting outputs and more.
Demonstrated leadership and cross-functional collaboration skills, with experience managing or mentoring team members and working across teams.
Strong analytical thinking and problem-solving skills, with the ability to translate data into actionable insights.
Excellent communication skills, with the ability to present clearly to stakeholders at all levels.
Highly organized, self-motivated, and adaptable, with the ability to thrive in a fast-paced, evolving environment.