Lifecycle Marketing Manager II

Kansas City, MO (On-site)

$80K/yr – $85K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive end‑to‑end onboarding and retention campaigns for SelectRx/SelectPatient by coordinating cross‑functional teams to land on KPIs.

  • Own end‑to‑end onboarding/retention campaigns from intake to post‑launch optimization.
  • Must-have: 3‑5 years of relevant experience.
  • Standout: Cross‑functional coordination across Marketing Automation, Product Analytics, and Operations.

Job Description

Responsibilities

  • Lead and Implement end‑to‑end delivery of high‑visibility onboarding nurture and retention campaigns from intake and scoping through launch and post‑launch optimization ensuring initiatives land on time and deliver against KPIs.
  • Create & maintain documentation for journeys workflows requirements and decisions so that work is clearly logged and easy to reference for partners and leadership.
  • Draft and refine member-facing copy for onboarding and retention campaigns.
  • Lead coordination of inputs and approvals across Marketing Automation Pharmacy/SelectRx Product Analytics and Operations to keep initiatives on track.
  • Assist with the preparation and organization of recurring meetings including bi‑monthly SelectRx performance/strategy meetings and cross-functional working sessions. Will assist with the performance decks agendas follow-ups etc.
  • Apply brand compliance and channel best practices incorporating feedback from stakeholders and supporting A/B tests and optimizations as needed.
  • Conduct analytics for waterfall and performance reports that show campaign status chase progress and key outcome metrics for SelectRx and SelectPatient programs.

Requirements

  • Bachelor's Degree in Finance Marketing or Business Administration or a related field required
  • 3-5 years of relevant experience
  • 3-5 years of relevant experience

Preferred

  • Background in retention marketing or healthcare marketing (preferred)
  • Prior experience leading inbound and outbound call campaigns with a strong understanding of effective strategies and best practices (plus)
  • Ability to work in a fast-paced environment managing multiple projects multiple channels and segments simultaneously in a cross-functional team (from Skills/Abilities)

Benefits

  • Competitive Medical, Dental, and Vision Insurance
  • HSA/FSA
  • Voluntary Hospital Indemnity, Critical Illness, Accident Insurance, and Short Term Disability
  • Voluntary Life Insurance for Self, Spouse and Dependent
  • Company-paid Basic Life Insurance and Long Term Disability
  • Retirement plan and Employer match contribution with Profit Share
  • Tuition Reimbursement program
  • Company perks and Discount program
  • Engaging Wellness and Financial Education Resources
  • Employee Assistance Program
  • Incentive Plans
SelectQuote Insurance Services logo

SelectQuote Insurance Services

3.1 Glassdoor

We help you keep your promises by shopping many highly rated insurance companies to find you the right coverage at the right price. Call (800) 691-5006.At SelectQuote, We Shop, You Save is our commitment to helping people like you keep their promises since 1985. SelectQuote shops many highly rated insurance companies to find you the best rates and have helped millions of families with their life, auto, home and Medicare insurance needs.

Founded in 1985
Leawood, Kansas, USA
2.6K employees (77 in marketing)
50% recommend to a friend
63% CEO approval

Traffic Signals

Monthly Visitors
185.8K
Monthly Google Ads Budget
$1.7M
Traffic Source Mix
Search
43.9%
Direct
41.7%
Referral
7.1%
Social
6.2%
Paid
0.9%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
69 (3% of company)

Funding

Total Funding
$350M
Last Raise
Post IPO Equity, 1 years ago

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