Lead Advanced Analyst, Integrated Marketing

USA (Remote)

$164K/yr – $191K/yrSenior Level6+ years expFull time

Posted 3 hrs ago

Job Summary

Own the end-to-end measurement and experimentation program for a major loyalty pilot, turning data into actionable insights and guiding leadership decisions across marketing, product, and growth while expanding scope to other initiatives.

  • Define and lead measurement plans and multi-arm tests
  • Design, execute, and analyze experiments
  • Translate findings into strategic recommendations and scale across teams

Job Description

Responsibilities

  • Own measurement strategy: Design and lead the end-to-end measurement plan for a major loyalty/community pilot, including multi-arm testing across benefits, credits, and offers.
  • Design and analyze experiments: Owning experimentation end to end, write experiment plans and analyze the results.
  • Conducting analysis to deliver actionable insights: Surface findings on customer segments, timing, and creative performance that inform decisions on scaling the program and where to prioritize.
  • Collaborate with cross-functional partners: Partner with marketing, operations, finance, data science, and product to support a data-driven strategy for marketing, share results, and influence decisions through data.
  • Present to leadership: Deliver clear, decision-ready readouts to senior marketing and cross-functional leadership on program and campaign effectiveness.
  • Expand scope over time: As testing needs ease, apply the same experimentation approach to support other growth marketing priorities across additional lines of business.

Requirements

  • Experience: 6+ years in analytics or data science, with depth in marketing, growth, or lifecycle/loyalty analytics.
  • Experimentation expertise: Strong background in causal inference and designing experiments and holdouts for multi-touchpoint marketing programs.
  • Insights & Influence: A track record of insights that directly shape strategy, roadmaps, and budget decisions at a senior level.
  • Communication: Excellent ability to translate complex analytical trade-offs into clear, confident recommendations for senior, cross-functional stakeholders.
  • Technical skills: Advanced proficiency in SQL and Python or R, with experience working in large-scale data environments and building scalable reporting tools.
  • Modern toolkit: Experience using AI tools to accelerate analysis and build scalable solutions.
  • Adaptability: Comfort operating with ambiguity across a fast-paced, evolving portfolio of initiatives spanning multiple business lines.
  • Education: Quantitative degree required.

Benefits

  • bonus, equity, benefits, and Employee Travel Credits.
Airbnb logo

Airbnb

4.2 Glassdoor

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays, experiences and services that make it possible for guests to connect with communities in a more authentic way.

Founded in 2007
San Francisco, California, USA
64K employees (7,318 in marketing)
82% recommend to a friend
91% CEO approval

Salaries

Posted range

$164K/yr – $191K/yr

Taken straight from the job posting.

See all Airbnb salaries

Funding

Total Funding
$6.4B
Last Raise
$1B
Debt Financing, 6 years ago

Funding History

  • Apr 2020
    Debt Financing • $1B
  • Apr 2020
    Private Equity • $1B
  • Dec 2019
    Secondary Market • $25M

Traffic Signals

Monthly Visitors
85M
Traffic Source Mix
Search
30.8%
Direct
65.5%
Referral
2.6%
Social
0.6%
Paid
0.4%

Headcount Trend

Current headcount: ~64.5K

Recent News