Intuit Credit Karma SEO GEO Strategist, Credit Cards

San Diego, CA (Hybrid)

$120K/yr – $179K/yrSenior LevelFull time

Posted 5 hrs ago

Job Summary

Own and drive the credit cards organic SEO roadmap, balancing editorial opportunities with product and educational content, while coordinating with editors and measuring AI visibility.

  • Own the editorial SEO roadmap and freshness programs
  • Align with editorial leadership on a single plan and report performance

Job Description

Responsibilities

  • Build and maintain the credit cards organic roadmap, with traffic, visibility and conversion goals
  • Identify and size opportunities across comparison, product and educational content, and make clear tradeoffs on where editorial effort goes
  • Set freshness and refresh programs so offer, APR and rewards details stay accurate
  • Provide briefs, refresh priorities and optimization guidance to the vertical editors
  • Work with the editorial leader on one plan, not parallel ones
  • Define how we measure presence and citation in AI answers for your verticals
  • Recommend and test changes to structure, sourcing and entity signals
  • Report on vertical performance and AI visibility, with clear recommendations
  • Share learnings with TurboTax SEO so tax and Credit Karma strategy inform each other

Requirements

  • P3: 5+ years of SEO experience and strong educational credentials; P4: 10+ years, or a senior manager or strategist level role
  • Demonstrated ownership of SEO for a regulated or YMYL vertical, preferably credit cards
  • Track record of growing non-brand organic traffic and conversion
  • Experience with AEO/GEO measurement tools and workflows
  • Working knowledge of SEO tools such as Ahrefs, Semrush and Search Console, and comfort with data analysis
  • BA/BS degree required
  • Minimal travel
  • Hybrid role: 2-3 days in office per week
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Intuit

4.3 Glassdoor

Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. Serving millions of customers worldwide with TurboTax, QuickBooks, Credit Karma and Mailchimp, we believe that everyone should have the opportunity to prosper and we work tirelessly to find new, innovative ways to deliver on this belief. We encourage conversations on this page and will not delete comments that follow our terms of use. In order to keep this a safe community, the below posts may be removed: Repeated posts of the same content, spam or posts from fake accounts or profiles, offensive language or material, threats to others in the community, posts deliberately aimed to have a negative effect on the community or conversations.

Founded in 1983
Mountain View, California, US
17K employees (1,607 in marketing)
84% recommend to a friend
82% CEO approval

Salaries

Posted range

$120K/yr – $179K/yr

Taken straight from the job posting.

The middle of this range ($150K) is 97% above the median base salary for SEO Strategist roles in the United States ($76K).

SEO Strategist median pay in the United States

$76K/yr

Most pay falls between $69K and $82K. Based on 59 salaries.

See all Intuit salaries

Funding

Total Funding
$14.3B
Last Raise
$5.8B
Post IPO Debt, 2 months ago

Funding History

  • Jan 2026
    Post IPO Debt • $5.8B
  • Jan 2025
    Post IPO Debt • $4.5B
  • Sep 2023
    Post IPO Debt • $4B

Traffic Signals

Monthly Visitors
99.9M
Monthly Google Ads Budget
$10.4M
Traffic Source Mix
Search
17.5%
Direct
78%
Referral
3%
Social
0.4%
Paid
1%

Headcount Trend

Current headcount: ~17.3K