Intern, Social Media

Cary, NC (Hybrid)

Salary Not AvailableIntern/New Grad1+ years expInternship

Posted 4 months ago

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Job Summary

Drive social media strategy and content for USA Baseball, coordinating events, analytics, and fan engagement in an internship role.

  • Must-have: 1–2 years in intern or part-time social media.
  • Standout: support events at the National Training Complex and travel.

Job Description

Responsibilities

  • You will assist in developing and executing social media strategies to elevate USA Baseball’s brand and deepen audience engagement across all platforms.
  • You will contribute to USA Baseball's social media content on-site from events at the USA Baseball National Training Complex in Cary, North Carolina and other domestic locations as assigned.
  • You will assist in creating engaging social media content for the main USA Baseball account ensuring alignment with the organization’s mission and goals.
  • You will help monitor and analyze social media performance using social media tools to contribute insights to improve strategies and optimize engagement.
  • You will monitor and identify social media trends that present opportunities for USA Baseball to connect with fans and grow its brand.
  • You will develop and pitch creative new ways to cover relevant storylines and build USA Baseball’s brand awareness online.
  • You will collaborate with the Athletic Communications team to integrate their content into a cohesive and impactful plan for USA Baseball’s main social platforms.
  • You will foster an interactive and engaged online community by responding to trends, participating in conversations, and connecting with fans and stakeholders.
  • They will be an effective team player and perform additional duties as assigned while maintaining a positive attitude.
  • They will display exceptional interpersonal communication skills and attention to detail in a fast-paced organizational environment.

Requirements

  • You have 1-2 years of intern or part-time experience in social media management or content creation, with an understanding of social media strategy and growth.
  • You possess an understanding of social media platforms, including Instagram, TikTok, Twitter (X), YouTube, Facebook, and emerging channels.
  • You have a passion for storytelling and the ability to translate the organization's goals and identity into creative digital content and written content.
  • You can leverage social media analytics tools to analyze performance, providing actionable insights to optimize content strategies.
  • You understand and are interested in baseball and the sports industry.
USA Baseball logo

USA Baseball

Since 1978 USA Baseball has been the national governing body (NGB) for the sport of baseball. It represents the sport in the United States as a member of the U.S. Olympic Committee (USOC) and internationally as a member federation of the International Baseball Federation (IBAF). Nearly every major national amateur baseball organization in America is united as a USA Baseball National Member Organization. As a result, USA Baseball governs more than 12 million amateur players in ballparks and playgrounds across the country. As the commissioner's office for amateur baseball, USA Baseball is a resource center for its various membership groups, fans, and players. USA Baseball is also responsible for promoting and developing the game of baseball on the grassroots level, both nationally and internationally.

Founded in 1978
Cary, North Carolina, USA
428 employees (39 in marketing)

Traffic Signals

Monthly Visitors
68.9K
Traffic Source Mix
Search
49.7%
Direct
40.6%
Referral
5.4%
Social
3.8%
Paid
0.4%

Headcount Trend

Current headcount: ~428

Marketing Team

Marketing Team Size
31 (7% of company)
Median Career Experience
15 years
Median Tenure
14.3 years