Integrated Video Buyer

Responsibilities

• Compile Audience Research with help of syndicated tools (marketplace insights, media consumption habits, etc.)
• Develop comprehensive video media plans across both national and regional linear television and CTV platforms.
• Oversee full lifecycle of video campaigns, including vendor negotiation, budget allocation, schedule oversight and comprehensive post-buy analysis
• Assist with tagging and trafficking for all taggable digital assets
• Manage the full campaign lifecycle in Prisma, from plan entry through ongoing maintenance and post-buy reporting
• Own billing and reconciliation of budget and invoices
• Act as steward to ensure full delivery; Oversee ongoing campaign monitoring, recommend daily/weekly/monthly optimizations and oversee day-to-day campaign operations
• Coordinate Coordinate RFP development including outreach and review and evaluate partner proposals
• Facilitate tactical planning, negotiating and execution tied to media brief
• Collaborate with Analytics Team to identify and report insights

Requirements

• 18+ months of experience with integrated media planning & buying (digital & traditional) with an agency, with a strong focus on video.
• Experience in linear buying, trafficking, stewardship, posting and discrepancy resolution in MediaOcean (Spectra and/or PRISMA)
• Varied experience in video, including but not limited to National Broadcast & Cable, Local Buys, Video (Direct & Programmatic)
• Budget, billing, reconciliation experience
• Excellent written, verbal, and presentation skills
• Strong attention to detail
• Strong organization and project management skills, effectively hitting deadlines and finding ways to streamline process
• Inherent desire to learn more of the trends shaping consumer behavior; passionate about technology and innovation and how it applies to our industry

Preferred

• Experience tagging and trafficking assets (e.g. Campaign Manager), either self-serve in ad-server or through an AdOps team
• Familiarity with UTM function & building
• Understanding how different media types can be tagged (standard / VAST tags vs. site-served / 1x1 tags)
• Experience trafficking a creative rotation within a package > placement > creative hierarchy
• Experience with 3P measurement partner tagging (i.e. Kantar MWB, Disqo, EDO, Videoamp, etc)
• Client-side experience
• Client facing experience

Benefits

• medical/dental/vision insurance
• 401(k) matching
• paid time off
• various other benefits and perks