Integrated Marketing Program Manager - New Product Launches

Framingham, MA (On-site)

$108K/yr – $148K/yrMid Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own the launch engine for multi-region marketing efforts, focusing on end-to-end planning, cross-functional alignment, and risk-aware execution that keeps launches on track.

  • Campaign & launch planning: Manage timelines across creative, localization, and channels for launch readiness.
  • Cross-functional coordination: Align with Product, Marketing, and Ops on milestones and ownership.
  • Process discipline: Identify bottlenecks and drive improvements to speed and clarity across teams.

Job Description

  • End-to-End Launch & GTM Execution: Build and manage executional program timelines across creative development, production, localization, and channel plans to ensure launch readiness across regions and channels.
  • Cross-functional coordination: Coordinate with internal teams to keep milestones, approvals, program and launch activities on track.
  • Stakeholder alignment: Drive alignment with leadership and cross-functional stakeholders by establishing shared goals, RACIs, milestones, and dependencies.
  • Risk management: Identify potential risks, manage escalation paths, and drive resolution to maintain momentum and delivery confidence.
  • Planning materials & forward planning: Maintain project and planning materials, including program plans, timelines, status and delivery trackers, and deliverables lists; ensure work begins with appropriate lead time and readiness planning.
Bose Corporation logo

Bose Corporation

Bose Corporation was founded in 1964 by Dr. Amar G. Bose, then a professor of electrical engineering at the Massachusetts Institute of Technology. Today, the company is driven by its founding principles, investing in long-term research with one fundamental goal: to develop new technologies with real customer benefits. Bose innovations have spanned decades and industries, creating and transforming categories in audio and beyond. Bose products for the home, in the car, on the go and in public spaces have become iconic, changing the way people listen to music.832029-0010B

Founded in 2023
Framingham, Massachusetts, USA
6.7K employees (478 in marketing)