Integrated Marketing Manager

Irvine, CA (On-site)

$110K/yr – $130K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

Job Summary

Own and execute creator and community marketing programs for Dometic, coordinating cross-functional teams to translate strategy into launch-ready, brand-aligned campaigns.

  • Manage creator outreach, briefs, and reporting
  • Partner with PR and agencies to drive earned media and events
  • Identify opportunities across outdoor and lifestyle communities to extend brand

Job Description

Responsibilities

  • Support integrated marketing plans for priority product launches and business needs, translating strategy into execution across creators, content, PR, experiential, retail and partnerships.
  • Coordinate with Creative, Social, PR, Media, E-commerce, Sales, Product and GTM partners to ensure programs are connected, launch-ready and aligned to brand and commercial priorities.
  • Own day-to-day development and execution of Dometic creator and community marketing programs, building relationships that generate authentic advocacy, relevant content and measurable brand value.
  • Identify, vet and manage creators, ambassadors and community partners, including outreach, product seeding, briefs, contracts, usage rights, deliverables, timelines and reporting.
  • Partner with PR agency partners to execute earned media strategies around priority products, launches and brand moments.
  • Coordinate day-to-day PR needs including product samples, shipments, media requests, imagery and launch materials, while developing story angles and ideas that extend key brand and product narratives.
  • Lead or support Dometic events, experiential activations and partnerships from brief through execution, including partner coordination, logistics, product needs, content opportunities and reporting.
  • Identify culturally relevant opportunities for Dometic across outdoor, travel, food, design and adjacent communities, extending the brand beyond traditional industry moments.
  • Lead or support strategic commercial marketing initiatives tied to key retailers, markets, partnerships and business opportunities, connecting consumer storytelling to commercial objectives.
  • Support and, when assigned, lead photo and content productions in partnership with Creative and external production partners, coordinating briefs, product, talent, shot needs, logistics and on-set execution.

Requirements

  • 5+ years of experience in integrated marketing, brand marketing, experiential marketing, creator/influencer marketing, or related field.
  • Demonstrated experience owning marketing projects from brief through execution, with strong project management across multiple priorities, stakeholders, budgets and deadlines.
  • Experience working with creators, talent, partnerships or community programs, including contracts, usage rights, deliverables and campaign reporting.
  • Experience supporting or executing events, activations, product launches or integrated campaigns.
  • Strong written and verbal communication skills, confidence working across internal and external partners, and willingness to travel as needed for events, productions and activations.
  • A versatile strong marketing mindset and comfort working across multiple disciplines rather than a single channel.
  • Proactive ownership, resourcefulness and the ability to move work forward in a fast-moving environment where priorities evolve.
  • Strong organization, attention to detail and sound judgment when balancing multiple projects and stakeholders.
  • A commercial mindset and ability to connect marketing activity to product, retail and business objectives.
  • Cultural awareness, curiosity, collaborative instincts and strong creative problem-solving skills.

Preferred

  • Experience within outdoor, consumer products, lifestyle, travel or adjacent industries.
  • Experience working with retail partners or supporting retail and commercial marketing programs.
  • Familiarity with creator management, affiliate, social listening or marketing analytics platforms.
  • Experience managing agency, event or production partners and/or working across global and regional marketing teams.

Benefits

  • Medical
  • Dental
  • Vision
  • Life Insurance
  • Short term & Long-term disability
  • Accidental death insurance
  • Supplemental life insurance
  • Company paid holidays
  • Flexible Spending Accounts
Dometic logo

Dometic

Dometic kicks the door open to everyday adventure, exploration and discovery. With over 40,000 resellers worldwide, we design innovative outdoor gear that inspires the nomadic spirit inside us all. Millions of people, from dedicated road-trippers to backyard campers, use Dometic gear everyday to connect with nature on their own terms. Because we’re big believers that there’s no right or wrong way to do the big outdoors. There’s just your way.

We’re about 7.000 people strong worldwide, with net sales of 25 billion SEK (USD 2.3 billion) in 2024. Our headquarters are in Stockholm, Sweden, and we’re listed on the Nasdaq Stockholm Large Cap exchange.

Founded in 2001
Stockholm, Stockholm County, SWE
2.8K employees (183 in marketing)

Salaries

Posted range

$110K/yr – $130K/yr

Taken straight from the job posting.

Integrated Marketing median pay in the United States

$124K/yr

Most pay falls between $96K and $175K. Based on 511 salaries.

See all Dometic salaries

Traffic Signals

Monthly Visitors
913.9K
Monthly Google Ads Budget
$11.1K
Traffic Source Mix
Search
53.6%
Direct
39.2%
Referral
3.7%
Social
1.6%
Paid
1.8%

Headcount Trend

Current headcount: ~2.8K
Dometic logo

Integrated Marketing Manager

Dometic · Irvine, CA · On-site