Responsibilities

• Create and coordinate digital marketing content across social media, web, and email channels.
• Manage content calendars, publishing, and day-to-day social media engagement.
• Coordinate paid media administration, including placement documentation, vendor communication, and budget tracking.
• Monitor campaign performance and contribute to reporting and optimization.
• Support marketing campaign execution by coordinating timelines, deliverables, and collaboration across teams.
• Support a variety of transportation projects in the planning, design and construction phases and report completed tasks to project managers.
• Enter weekly road closures into statewide database accurately.
• Maintain databases to track contacts, events, and correspondence.
• Draft responses to public inquires and support tracking correspondence deadlines.
• Research, write, and publish accurate construction and transportation design related information through a variety of channels.

Requirements

• Bachelor's degree in Marketing, Communications, or related field.
• 1-2 years of experience in marketing, communications, social media, or digital marketing.
• Strong writing, editing, and proofreading skills.
• Experience managing social media and digital content.
• Familiarity with email marketing and analytics platforms.
• Strong organizational and project management skills.
• Experience managing multiple projects and competing deadlines.
• Proficiency with Microsoft Office Suite and collaborative work platforms.

Preferred

• Agency experience.
• Experience supporting public-sector, nonprofit, healthcare, transportation, or community-focused campaigns.
• Familiarity with Google Analytics (GA4), Meta Business Suite, LinkedIn Campaign Manager, Google Ads, Hootsuite, Sprout Social, Canva, and Adobe Creative Suite.
• Experience with email marketing platforms (Mailchimp, Constant Contact, GovDelivery, HubSpot, etc.).
• Experience with paid media coordination, insertion orders, invoice tracking, and budget management.
• Experience using Canva or Adobe Creative Suite.
• Basic knowledge of SEO and digital marketing best practices.