Influencer specialist

New York City, NY (Hybrid)

$65K/yr – $71K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own influencer programs end to end by shaping strategy, coordinating multi-category campaigns, and driving real time engagement with creators to lift brand reach and sentiment.

  • Influencer program strategy and execution across campaigns and partners
  • Timelines, posting accuracy, and performance reporting to prove impact
  • Influencer relationship management and proactive engagement to maximize brand outcomes

Job Description

Responsibilities

  • Develop influencer plans for clients
  • Manage start-to-finish social influencer campaigns for clients
  • Assist with building the strategy for and responsible for the execution of multi-faceted influencer programs across key categories, campaigns. Continually work to identify areas of the business that would benefit from investing in influencers efforts.
  • Assist clients’ influencer partners
  • Establish and maintain a positive interaction with and between the brand and influencers and consumers.
  • Develop, maintain and update project timelines, oversee accurate posting of content by influencers, manage deadlines
  • Monitor social channels and manage influencer partners to help drive positive results for brands
  • Identify real-time engagement opportunities discovered via social listening; act upon opportunities
  • Identify negative content/risky content generated by partners; take action to minimize impact to the client or brand
  • Monitor and analyze program results; compile thorough and accurate reports. Familiarity with standard influencer and/or social media metrics

Requirements

  • B.A. in Marketing, Public Relations or the like
  • One (1) to two (2) years of experience managing social influencer campaigns for brands and developing influencer content plans and strategies
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint)
  • Proficiency with influencer discovery or management platforms (e.g. Creator IQ, Tagger, Archive or the like)

Benefits

  • hybrid work model;
  • a “work from anywhere in the US” policy (up to four weeks a year);
  • a year-round staff training and development curriculum;
  • a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/)
  • Perks? We have perks. When you work at HUNTER, you can expect Bring Your Parents (And Kids) to Work Days, regular volunteer Days of Service, mid-day Cupcakes and Cocktails mixers and epic Halloween and holiday parties.
Hunter logo

Hunter

HUNTER is an award-winning, integrated marketing communications firm with offices in New York, Los Angeles, Chicago, and London and partnerships that extend our reach globally. Our 300+ person firm, recently bolstered by combining forces with KWT Global, employs a powerful blend of marketing solutions for corporate and consumer clients including public relations, social and digital media, experiential marketing, influencer and talent relations, multicultural outreach, and content creation and distribution across all platforms to earn attention and drive positive reputation for some of the world’s best known and most beloved companies and brands. Founded in 1989, HUNTER proudly serves a broad range of consumer and corporate communications needs across the food + beverage, wine + spirits, technology, fashion + lifestyle, home, travel + hospitality, health, beauty, financial and professional services, and education sectors. Our motto is “We Earn It,” and at HUNTER we focus on doing so in three key areas: earning attention, earning client relationships, and earning staff dedication. Our creative approach, client service orientation, and values-driven culture have led to one of the longest average staff tenures and most enduring client relationships in the business including TABASCO® Pepper Sauce, our first client over 36 years ago and still a client today. For more information, please visit:hunterpr.comwww.facebook.com/HunterPRinstagram.com/HunterPRNYFor job and internship opportunities, please visit: www.hunterpr.com

Founded in 1989
New York, New York, USA
1K employees (113 in marketing)

Traffic Signals

Monthly Visitors
6.3K
Traffic Source Mix
Search
35%
Direct
50.1%
Referral
6.5%
Social
7.3%
Paid
1.1%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
80 (8% of company)
Median Career Experience
13 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
20