Influencer Specialist

Westwood, MA (Hybrid)

$69K/yr – $79K/yrMid Level2+ years expFull time

Posted 1 day ago

Job Summary

Own and coordinate influencer marketing programs, leading macro and micro campaigns, managing budgets, briefs, and performance metrics across Social, Digital, Wholesale, and Paid Media.

  • Own talent, social, influencer, seeding budget
  • Lead relationships with macro influencers

Job Description

Responsibilities

  • Optimally assists in supporting the activation and coordination of US Influencer marketing strategies that will make a material impact on brand perception and product desirability
  • Oversee the administration and execution details to attain influencer content including managing PO creation, vendor setup, Facilitating Influencer and talent contracts with legal
  • Owning and maintaining talent, social, influencer, seeding budget
  • Assist in agency relationship management
  • Managing macro & micro influencer campaigns
  • Lead relationships with macro influencers
  • Assist in managing seeding initiatives
  • Managing the proofing of the creative concepts and results
  • Supervising and publishing influencer performance metrics
  • Writing influencer briefs that drive creative output

Requirements

  • Bachelor's degree in marketing, related discipline, or equivalent experience
  • A minimum of 2 years of experience in influencer marketing, working with a lifestyle brand preferred
  • Exceptional organizational and communication skills
  • Expert in Microsoft office (PPT, Excel, Word) and Canva
  • Understanding of and fluency across key social platforms
  • Strong communication and writing skills
  • Naturally curious, idea generator, and avid user of social media platforms. Eagerness to explore and test emerging trends.
  • Thrives in working in a fast-paced, dynamic environment both collaboratively and autonomously
  • Deeply committed to being a part of a team that delivers fantastic results, takes great pride in their work and shows up ready to work hard for each other and to have a ton of fun along the way

Preferred

  • Influencer and NIL experience preferred.

Benefits

  • This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
HEYDUDE logo

HEYDUDE

We’re HEYDUDE — and we’re redefining what it means to be a ‘dude’. Here in HEYDUDE Country, individuality rules. We celebrate the confident, the creative, the laid-back trailblazers who make comfort look cool.Our footwear doesn’t just break the mold — it ditches it entirely. Effortlessly lightweight, ridiculously comfortable, and always unexpected, our shoes are just like shoes... but UNLIKE ANYTHING.At HEYDUDE, we embrace the unknown, thrive in the in-between, and move through life with purpose — one easy-on, easy-off step at a time.Welcome to a world where comfort is defiant.

Founded in 2008
Westwood, Massachusetts, USA
587 employees (92 in marketing)

Salaries

Posted range

$69K/yr – $79K/yr

Taken straight from the job posting.

Influencer Marketing median pay in the United States

$90K/yr

Most pay falls between $74K and $119K. Based on 867 salaries.

See all HEYDUDE salaries

Marketing Team

Marketing Team Size
69 (12% of company)
Median Career Experience
6 years
Median Tenure
2.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
4.1M
Monthly Google Ads Budget
$3.2K
Traffic Source Mix
Search
14.4%
Direct
37.2%
Referral
5.6%
Social
2.7%
Paid
2.5%

Headcount Trend

Current headcount: ~587
HEYDUDE logo

Influencer Specialist

HEYDUDE · Westwood, MA · Hybrid