Responsibilities

• Develop briefs & coach creators toward best-in-class content
• Review and approve influencer concepts & creative to ensure content alignment with strategies as well as brand standards, mission, and values
• Monitor, manage, and report on performance of organic & paid campaigns, including both performance-driven and awareness campaigns
• Ensure all contractual obligations are met and all campaigns are successfully launched
• Optimize strategy and execution based on learnings
• Partner closely with Brand, Studio & Growth Marketing teams to leverage creators and their content as part of our campaigns & always-on brand moments
• Stay on top of trends, share case studies, and demonstrate thought -leadership across the organization
• Continuously research and learn from other successful brands with a strong social media & influencer presence
• Work with the Influencer Marketing Lead on the master roadmap, playbook and measurement plan to grow influencer marketing into a key brand & business driver, with measurable impact across reach & impressions, traffic & sales
• Source, vet, and maintain a current roster of brand-relevant creators across all platforms, ensuring alignment on brand fit, audience quality, and rates

Requirements

• Bachelor degree in marketing or a related field
• 1-3+ years in influencer or creator ops at a brand or agency with hands-on booking
• Platform-native fluency across TikTok, Instagram, and YouTube and comfort in each back end
• Tracker discipline with links, codes, IDs, rights windows, and clean naming
• FTC disclosure basics and working knowledge of claims safety and platform policies
• Clear written comms and creator bedside manner that gets to yes without drama
• Strong organization under weekly keep-pause-scale cadences with Buyers and Performance
• Curiosity for culture and the ability to spot formats before they peak
• You are social, outgoing, personable and friendly
• In your spare time, you always find yourself scouting new people to follow on Instagram or are out and about making new connections with like-minded individuals

Preferred

• Helpful Degrees
• Marketing, Communications, Journalism, Media, or related fields welcome—equivalent experience works if your tracker and results tell the story.

Benefits

• Comprehensive medical, dental, vision, FSA/HSA, commuter benefits; 401(k) with dollar-for-dollar match; life & disability; monthly wellness and connectivity stipends.