Responsibilities

• Own all social channels — content calendar, creative direction, posting, and community engagement
• Lead influencer seeding and outreach — identify, pitch, and build lasting relationships
• Manage and grow our TikTok creator community — these people are our megaphone
• Negotiate one-off deals with larger influencers, with full autonomy to close
• Handle all inbound partnership and collaboration inquiries
• Be on the ground for photo shoots, pop-ups, and brand activations
• Manage a real budget and make real decisions with it — no hand-holding
• Track performance, report insights, and iterate until it works
• Own our e-mail marketing calendar and execution + Klaviyo experience a plus
• Produce video content to fill in content gabs where necessary (~10 posts/mo)

Requirements

• You live on social media — not just as a user, but as someone who gets how it works
• Strong understanding of Meta marketing (Instagram + Facebook ecosystems)
• Experience with influencer outreach, seeding, and deal negotiation
• Comfortable managing a budget and making spending calls independently
• A creative eye — you know what looks good and what performs
• A personality — you’re not just executing, you’re contributing to the brand voice
• Startup mindset — you adapt fast, don’t wait to be told, and don’t crack under ambiguity
• Strong written communication; charming in a DM, sharp in a pitch

Preferred

• TikTok Creator Ecosystem experience
• Basic photo / video editing skills
• Brand partnership or agency background
• Food & beverage industry experience
• Content creation portfolio
• Community management experience

Benefits

• Real creative freedom — your ideas actually ship
• Budget autonomy and direct decision-making power
• Ground-floor startup energy with zero red tape
• Direct access to leadership
• A fun, flexible environment where change is the only constant
• Fearlessness is valued here — we want someone who makes moves, learns from mistakes, and keeps going