Influencer Marketing Strategy Co-Op

Boston, MA (On-site)

Salary Not AvailableIntern/New Grad1+ years expInternship

Posted 2 days ago

Job Summary

Own and contribute to influencer marketing strategy development for clients and prospects, from proposal support and content templates to campaign execution and performance analysis. You will help identify suitable creators, assist in crafting client-ready proposals, and develop standardized playbooks to elevate Later’s influencer strategies.

  • Collaborate with Strategy to develop innovative influencer strategies
  • Identify creators aligned with goals and present recommendations
  • Contribute to templates, playbooks, and proposal development

Job Description

Responsibilities

  • Strategic Campaign Development
  • Collaborate with Later’s Strategy team to assist with the development of innovative influencer marketing strategies for current and prospective customers.
  • Assist in identifying creators aligned with customer goals and present recommendations to clients.
  • Assist the Strategy team in developing proposal presentations that will be used for both current customers and future clients.
  • Content & Best Practices Creation: Assist the strategy team by developing best-in-class templates and playbooks that will be used across the company to standardize and enhance influencer marketing strategies.
  • Campaign Execution & Platform Expertise: Gain hands-on experience in setting up and managing influencer marketing campaigns within the Later Influence platform.
  • Analyze campaign performance and contribute to data-driven strategy recommendations.
  • Creative & Proposal Development: Work alongside the Strategy team to brainstorm fresh, creative ideas for influencer marketing campaigns and develop compelling proposals for clients.
  • Cross-Team & Ad Hoc Support: Provide strategic support across partners and customers as needed, contributing to various projects that advance Later’s influencer marketing expertise.

Requirements

  • Currently pursuing a degree in Marketing, Communications, Business, or a related field
  • Passion for influencer marketing, social media and entrepreneurship
  • Strong problem solving and analytical skills
  • Extremely organized & high attention to detail
  • Excellent communication and relationship-building skills
  • An ability to learn quickly and adapt, and manage priorities effectively
  • Scrappy can-do approach to making things happen regardless of challenges
  • This position is only open to students currently enrolled in a co-op program through Northeastern University

Preferred

  • Driven by Impact: You deliver results that matter—prioritizing high-value work, meeting deadlines, and adapting quickly while keeping outcomes clear.
  • Strategic & Customer-Centric: You anticipate risks and opportunities, connect decisions to long-term growth, and build trust through proactive insights.
  • Curious & Growth-Oriented: You seek knowledge, ask sharp questions, and apply learnings fast—challenging the status quo with a mindset of improvement.
  • Collaborative & Resilient: You thrive in change by staying resourceful, solution-focused, and positive—removing roadblocks, sharing insights, and keeping morale high.
  • Accountable & Honest: You own your work, hold yourself and others to a high bar, and use transparent feedback to drive growth.
  • Emotionally Intelligent: You build trust through empathy and collaboration, foster inclusion, and inspire others with grit, optimism, and integrity.

Benefits

  • Stock options and are eligible to participate in various benefits plans as part of their overall compensation package.
Later logo

Later

3.9 Glassdoor

Later is a leading social and influencer marketing solution and link in bio tool. We help the world’s top brands create high-performing social content and collaborate with creators to reach new audiences, drive engagement, and generate predictable ROI.Learn more at https://linkin.bio/latermedia/

Founded in 2014
Boston, Massachusetts, USA
1.9K employees (133 in marketing)
71% recommend to a friend
90% CEO approval

Funding

Total Funding
$276.4M
Last Raise
$135M
Private Equity, 4 years ago

Funding History

  • Apr 2022
    Private Equity • $135M
  • Dec 2021
    Private Equity • $120M
  • Oct 2018
    Series A • $5.8M

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$187K
Traffic Source Mix
Search
30.8%
Direct
63.2%
Referral
3.8%
Social
1.7%
Paid
0.4%

Headcount Trend

Current headcount: ~1.9K

Recent News

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Influencer Marketing Strategy Co-Op

Later · Boston, MA · On-site