Company overview

Later is a leading social and influencer marketing solution and link in bio tool. We help the world’s top brands create high-performing social content and collaborate with creators to reach new audiences, drive engagement, and generate predictable ROI.Learn more at https://linkin.bio/latermedia/
Founded in 2014
Boston, Massachusetts, USA
1.9K employees (133 in marketing)
71% recommend to a friend
64% positive business outlook

Salaries

Typical salary range

$130,000 – $150,000

/ yr

Median base

$145,000

Median total

$145,000

Median experience

6 years

Submissions

3

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People

Hiring activity

Open marketing jobs over time

84 open now

Headcount trend

Company growth over the last 12 months

Headcount +12% year over year

Funding

Total funding

$276.4M

Last raise

$135M

Private Equity, 4 years ago

Funding history

Apr 2022

Private Equity Round Later (Formerly Mavrck) · $135M

Dec 2021

Private Equity Round Later (Formerly Mavrck) · $120M

Oct 2018

Series A Later (Formerly Mavrck) · $5.8M

Mar 2018

Venture Round Later (Formerly Mavrck) · $2.7M

Nov 2015

Venture Round Later (Formerly Mavrck) · $4.7M

Nov 2015

Series A Later (Formerly Mavrck) · $5M

Audience

Monthly website visitors
1.9M
Month over month-11%
Quarter over quarter-10.7%
Top sourceDirect (63.2%)
Ad budget per month$187.0K
Average search rank44.9
Traffic source mix
Direct
63.2%
Search
30.8%
Referral
3.8%
Social
1.7%
Paid referral
0.4%

LinkedIn followers

Follower count and growth

Total followers

63.2K

12-mo growth

+12.9%

Monthly growth

+1.7%

News

Links